Tag Archive | A$AP Rocky

The Braids, The Bars, and the Blackness: Ruminations on Hip Hop’s World War III – Drake versus Kendrick (Part Three) 

A Conversation by Todd Craig and LeBrandon Smith

Happy Hip Hop History Month! Last week writer, educator and DJ Todd Craig and cultural curator and social impact leader LeBrandon Smith kicked off their three part series parsing out this past spring’s beef between Kendrick Lamar and Drake, Hip Hop history in the making. We left off in the breath-holding moment just after Kendrick released “Euphoria” and “6:16 in LA” after eleven days of anticipation. Since the dust has settled a bit between K-Dot and OVO, it’s the perfect time for these intergenerational Hip Hop heads to tap in and sort out what this epic beef really meant for the artists, the sound, and most importantly, the culture. School is IN, yall!  Click this link to read Part I; click this link to read Part II. And yes, we know a new Kendrick album came out! #whew #tvoff #whatatimetobealive


Approximately 14 hours after Kendrick released “6:16 in LA,” Drake responded with “Family Matters” on May 3, 2024. We’re connecting it to the ending snippet of “Push Ups,” which insinuates it may have been recorded even before the prior two Kendrick songs (we also get this song as a video, so the visuals add another element).

The three-part diss track aims at multiple people (Rick Ross, A$AP Rocky, the Weeknd [aka Abel Tesfaye], Metro Boomin and others), but its most disrespectful lines are clearly aimed at Kendrick. This is really and truly the moment when Drake moves to bring Kendrick’s family into his bars. He also aims at Kendrick’s blackness in a confusing line, saying “always rappin’ like you ‘bout to get the slaves freed/ You just actin’ like an activist, it’s make-believe.” This was a line we both agreed was not only a problematic misstep, but would taint some of the other formative disses in the song. In a moment where Drake’s own blackness and identity were in question, calling his own supporters – Black people – “slaves,” who need to get “freed” does more work to prove Kendrick’s point than to further Drake’s lyrical prowess on the scorecard. Todd also identified the second verse of “Family Matters” (from 2:43-5:15) as the most formidable – the beat switch, cadence and flow, that pocket Drake taps into lyrically is one of his best rapping moments of the battle. Drake’s flow in this part is impeccable, as we see him rhyming in rapid fire, sending shots against multiple foes.

LeBrandon tapped into the third verse (5:16 to 7:36), when out the gate, Drake says “Kendrick just opened his mouth, somebody hand him a Grammy right now.” Drake is at his best when he’s being facetious and petty and his hate for the Grammys is well documented. Drake disrespecting revered entities during this battle was enjoyable and garnered attention; anytime you can call an opponent’s accolades into question – whether it’s a Grammy or a Pulitzer – it’s helpful in a rap battle. LeBrandon could also imagine Kendrick chuckling at a few of the height one-liners like “These bars go over Kenny’s head no matter what I say,” as K.Dot manically crafted his response. 

LeBrandon also pointed out that ownership of jewelry in Hip Hop is a staple, so he appreciated the flex of “You wanna take up for Pharrell?/ Then come get his legacy outta my house.” Since when is it acceptable for another rapper to own jewelry you purchased and proudly wore? We understand Drake owning Pharrell’s jewelry isn’t to pay homage, but to spite Pharrell and The Clipse. The quote is a great retort by Drake, and a keen reminder of how villainous and strategic he can be. This bar felt like the Michael Jordan shrug in audio form. Regardless of how Drake acquired the jewelry, he has it and that matters, and creating a visual in New Ho King with these pieces is devious work. 

LeBrandon literally let out an audible sigh when we heard Drake say, “Your daddy got robbed by Top…” Rap is entertainment so there’s an expectation that lies may surface. Great lyrical battles are like playing the dozens: to garner the most rousing response from the audience, folks will definitely exaggerate. But we agreed that this line ain’t that. This is just straight up faulty comprehension, as the story of Kendrick’s dad and Top Dog’s meeting (in the song, “DUCKWORTH” ) was not a robbery narrative. Part of war is knowing your opponent’s weaknesses and “DUCKWORTH” as a song is bulletproof.

After Drake’s brash talking on both the verses and outro of “Taylor Made Freestyle” warning Kendrick he should be prepared, this uninformed lyrical analysis, or misstep at rewriting the factual narrative is disappointing, specifically because Drake is so talented; misses like this in the midst of a legendary battle makes him look foolish and lazy. Unfortunately, this isn’t the only time Drake does this during the battle, but we found this occurrence quite jarring.

We both agreed the craziest turn of events for the battle was when MINUTES after “Family Matters” dropped, Kendrick responded with “Meet the Grahams”: the darkest and most sinister song of the battle. The way in which Kendrick composed an open letter to members of Drake’s family after Drake mentioned Kendrick’s fiancé by name along with other accusations, put Kendrick in a space he describes, saying “this supposed to be a good exhibition within the game/ But you fucked up the moment you called out my family’s name/ Why you had to stoop so low to discredit some decent people?/ Guess integrity is lost when the metaphors doesn’t reach you.” This song exemplifies why Kendrick has been given the “BoogeyMan” moniker. These dark and disturbing lyrics are what nightmares are made of; and what better way to tap into such a dark landscape than with an eerie beat produced by the Alchemist.

We agreed it was the moment in the battle where Kendrick’s cerebral nature fully set in: new vocals, new flows and a new attack on Drake’s morals and character. At this point in the battle, Todd hoped Drake stopped rhyming because of just how dark this sonic happening was. “Meet the Grahams” is a cerebral and intense listening experience that took the battle to a whole other level. In addition, K.Dot showed us just how much he liked “Back to Back,” as he would double down and double-drop again, this time with the anthem “Not Like Us.” We both agreed that “Meet the Grahams” was the dark, uncomfortable turn, and “Not Like Us” felt like the sonic nails in the coffin for the battle. Besides the absolute instrumental bop DJ Mustard provides for Kendrick, the lyrics coupled with the anthem-feeling hook felt like Kendrick had outsmarted Drake, and simply beat him to the “bop-punch” that we’ve known Drake to produce.

When we listened to the bars, “I’m finna pass on this body, I’m John Stockton/ Beat your ass and hide the Bible if God watchin’/ Sometimes you gotta pop out and show niggas,” we knew it was going to be downhill for Drake. As Kendrick moved through the verses and tapped into the last verse with the lesson on Drake’s sonic connections to Atlanta, and calling him a “colonizer,” an important sentiment popped up for Todd. What’s really deceptive about these lines is that Kendrick is leaning into generational and cultural Blackness. He does it earlier in the references that LeBrandon picked up on with hair and “the braids.” But these sayings K.Dot continuously extols not only emanate from Southern culture, but are also older sentiments from elders in the Black community. So when Kendrick inserts these lines, they’re more harsh than even some of the direct disses, because they lean into Black American culture in ways that Drake would never understand as either a Canadian or a kid visiting his dad in the states (evidenced by “always rappin’ like you ‘bout to get the slaves freed”). However, sonically, it feels “super Black” – putting Black listeners right at home, like they’re hearing their grandma chastise someone. So by the time Kendrick gets to the call and response moment of “Lemme hear you say ‘O-V-Hoe’” (again, another Black trope that transcends Hip Hop), as listeners, we already feel like we’re in the livest cook-out and block party of the summer!

As we tuned into “The Heart Part 6” on May 5, 2024, we both agreed Drake sounded defeated, he was clearly waving the white flag, and he was continuing down the road of missteps that were no longer forgivable. When he lays the bars, “My Montreal connects stand up, not fall down/the ones that you’re gettin’ your stories from, they all clowns,” only to follow up three bars later with, “we plotted for a week and then we fed you the information,” it became clear that even Drake wasn’t sure how to move through the rest of the song as well as the battle. This was another unforced error, a critical misstep Drake simply could not afford at this juncture.

When thinking of this moment alongside Drake’s lack of comprehension around Kendrick’s song, “Mother I Sober,” (where Kendrick touches on abuse in his family – not to be confused with a personal admission of sexual abuse) this stands as Drake’s weakest song in the battle. It also doesn’t stand close to Kendrick’s initial chess move of usurping Drake’s “timestamp songs” – when Kendrick presents “6:16 in LA” (a series Drake has used on almost all of his albums), it proves to be a more robust offering than “The Heart Part 6” (a series Kendrick has used in his career). After this offering from Drake, we see The Ken and Friends: Pop Out (a concert streamed live via Amazon Prime on June 19, 2024: Juneteenth), followed by the “Not Like Us” video (which was released on July 4, 2024: Independence Day). These two drops on cultural “Independence Days” just furthers the notion that Kendrick had a level of vision and foresight far beyond where Drake could imagine. By “The Heart Part 6,” we also agreed Drake thought the song and visuals to “Family Matters” (which was probably recorded around the same time as “Push Ups” and “Taylor Made Freestyle”) would be the end of the battle with Kendrick. An egregious misstep by both Drake and his team to underestimate the BoogeyMan in such a way. 

We close this article sharing an important intergenerational conversation that will serve as a Hip Hop cultural landmark. We’ve both seen various videos and TikToks deconstructing many of the “Easter eggs” left by both Drake and Kendrick in this battle. We hope this article serves as another perspective on how we might be able to think about these songs and this battle from a music as well as a cultural perspective, specifically as it relates to all things Hip Hop. And again, we both agreed there are complicated messages and moments in the battle that require further attention and future analysis.

We also felt a responsibility in sharing this dialogue in an academic space as two avid Hip Hop listeners from two different generations with two different seasoned and highly informed viewpoints. Our perspectives on Hip Hop are forever altered, especially with this battle following the 50th anniversary of the culture last year. So we feel obliged to document this moment, as the battle raised a series of questions for us. We introduce some of those questions throughout the article, while some questions might be answered over time, and others might never see a response. Each of our questions generate analysis that will remain critically relevant to the resonance of this historic battle, which has turned into a cultural moment and movement. It’s crucial to consider the artistic creation outside of any two individuals, as Hip Hop proved with this battle that it remains the biggest culture shaper in our world today.

We hope to see your thoughts on the topic, and, just like Kendrick, we reserve the right to return, and to even “pop out” one more time. . .Superbowl LVIII?  

Our Icon for this series is a mash up of “Kendrick Lamar (Sziget Festival 2018)” taken by Flickr User Peter Ohnacker (CC BY-NC-SA 2.0) and “Drake, Telenor Arena 2017” taken by Flickr User Kim Erlandsen, NRK P3 (CC BY-NC-SA 2.0)

Todd Craig (he/him) is a writer, educator and DJ whose career meshes his love of writing, teaching and music. His research inhabits the intersection of writing and rhetoric, sound studies and Hip Hop studies. He is the author o“K for the Way”: DJ Rhetoric and Literacy for 21st Century Writing Studies (Utah State University Press) which examines the Hip Hop DJ as twenty-first century new media reader, writer, and creator of the discursive elements of DJ rhetoric and literacy. Craigs publications include the multimodal novel torcha (pronounced “torture”), and essays in various edited collections and scholarly journals including The Bloomsbury Handbook of Hip Hop Pedagogy, Amplifying Soundwriting, Methods and Methodologies for Research in Digital Writing and Rhetoric, Fiction International, Radical Teacher, Modern Language Studies, Changing English, Kairos, Composition Studies and Sounding Out! Dr. Craig teaches courses on writing, rhetoric, African American and Hip Hop Studies, and is the co-host of the podcast Stuck off the Realness with multi-platinum recording artist Havoc of Mobb Deep. Presently, Craig is an Associate Professor of African American Studies at New York City College of Technology and English at the CUNY Graduate Center.

LeBrandon Smith (he/him) is a cultural curator and social impact leader born and raised in Brooklyn and Queens, respectively.  Coming from New York City, his efforts to bridge gaps, and build  community have been central to his work, but most notably his passion for music has fueled his career. His programming  has been seen throughout the Metropolitan area, including historical venues like Carnegie Hall, The Museum of the City of NY (MCNY) and Brooklyn Public Library.

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“Heavy Airplay, All Day with No Chorus”: Classroom Sonic Consciousness in the Playlist ProjectTodd Craig

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Straight Leanin’: Sounding Black Life at the Intersection of Hip-hop and Big Pharma

Sound and AffectMarginalized bodies produce marginalized sounds to communicate things that escape language. The queer body is the site of sounds that engage pleasure, repression, rage, isolation, always somehow outside of dominant language. Sound Studies tells us that we should trust our ears as much as our eyes, justifying our trust in sound, and of the resonating body. Affect Theory goes further, saying that all senses play into a body that processes input through levels of response, experience, and anticipation. Affect is the vibrational space that is both bodily memory and anticipation. So where do sound and affect meet in queer bodies? How do marginalized peoples use sound and the body to express liberation, objectification, joy, and struggle?

Our writers in Sound and Affect tackle these questions across a spectrum of the marginalized experience. Last week, I opened by offering the concept of the tremble, a sonic form of affect that is necessarily queer in its affective reach.  Next week, Maria Chaves explores the connection between voice, listening, and queer Chicana community formation: through space, across time, and with laughter. The series finishes with Justyna Stasiowska bringing the noise in a discussion of the trans body and the performance work of Tara Transitory. Today, Kemi Adeyemi, sloooooooows thingggggggggs doooooooooownnnnn so that we can hear the capitalist connections between the work expected of black bodies and the struggle for escape from this reality through the sonic affects, temporal shifts, and corporeal elsewhere of purple drank. —Guest Editor Airek Beauchamp

The first track on Future’s 2015 album Dirty Sprite 2 opens with the gassy sounds of the rapper preparing “lean”: a prescription promethazine and codeine cough syrup mixture that is cut with sweet sodas and candies. He vigorously shakes the syrupy Sprite together before cracking the bottle open and pouring the fizzing drink over ice likely held in two stacked Styrofoam cups, the vessel of choice for hip-hop’s most audible drug. As Future takes his first sips his mouth puckers with the sweetness. He swirls and sips again, sighing with pleasure as he begins boasting “…I just took a piss and I seen Codeine coming out/We got purple Actavis, I thought it was a drought.”

Otherwise known as syrup, sizzurp, purple stuff, drank, Texas Tea, and barre, lean is a highly addictive concoction that is sipped slowly to release a potent blend of euphoria, hallucinations, and motor impairment—especially when consumed in conjunction with alcohol. Lean slows you down, muddies your perception, and makes you physically sway, recline, lean. Future’s album, like much of his oeuvre, pays homage to lean and this particular song, “Thought It Was a Drought,” flies in the face of the pharmaceutical company Actavis that stopped producing the drug in 2014 amidst fears that it was being illegally distributed to and consumed by non-prescription holders. The lack of production has apparently not stopped Future’s consumption, however. On 2014’s “Codeine Crazy” he explains in a lean-fueled cadence that trails into his Southern accent that “I’m an addict and I can’t even hide it.”

Future’s demonstrations of addiction speak to a significant strain of hip-hop’s cache that stems from the genre’s long engagement with the terse intersections of drugs and black life. As Touré succinctly described in a 2012 piece in the Washington Post, early hip-hop often charted the realities of the drug-addled inner city that arose in the 1970s and ‘80s. “If you’re wondering why hip-hop has often been angry, sneering, nihilistic and dystopic,” he explains, “you can blame the war on drugs, and how it feels to be on the wrong side of it.” Rappers such as Future continue to bolster their legitimacy by narrating their functional (if fabricated) knowledge of selling drugs and thus being on the “wrong side” of this so-called war. But where the crack/trap rap genre documents the rapper’s mastery of the war by espousing the maxim that you never snort what you sell, the acceptance of prescription drugs as a product the rapper can hustle and consume has become commonplace.

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Spotted at SXSW 2008, Image by Jazzbeezy

The hardest working people in hip-hop are at the forefront of their craft, and they are seemingly wasted every step of the way. In this, the mainstreaming of lean within contemporary hip-hop tells a familiar story of how embedded prescription drugs are within and across USAmerican societies. This essay offers a cursory glance at the sonic, physical, and affective terrain of lean in mainstream hip-hop, however, to query how prescription drugs are seen to generate productively intoxicated states that counter the violent realities of a particularly black everyday life. Contemporary soundscapes of lean have taken hold at a point when the intersections of neoliberalism and Big Pharma circumscribe particularly black ways of being. Beginning the work of understanding the discursive entanglements of race, labor, and drugs that are sounded by lean reveals larger questions about the subtle and covert ways that black consciousness itself is produced and policed in the neoliberal state.

As has been well documented by popular news outlets such as The Guardian and scholars such as Mac McCann, the sounds of lean were developed in the 1990s by Houston’s DJ Screw, who worked to record the loosened, detached body-feeling accessed through lean with his “chopped and screwed” productions. He slowed the tempo of whole songs to around 60 bpm, which elongated the vocals to an underwater slur, and chopped the rhythm up with strategic pattern interruptions that created even more goopy space between beats. Swishahouse Records took this droning Houston sound mainstream in the early 2000s with Top 40 radio hits by artists such as Mike Jones, whose song “Back Then” paired slow and guttural choruses that maintained the core elements of the chopped and screwed sound with bouncy lyrics about girls, cars, and money that trended toward mainstream pop rap.

By 2011, gesturing to the sounds of lean become a virtual guarantor of mainstream hip-hop success. This was evidenced in part by Harlem’s A$AP Rocky, who compiled the essential audio components of lean for his debut mixtape Live.Love.ASAP—which sampled Mike Jones on the ode to lean,“Purple Swag”—and immediately nabbed a $3 million dollar deal with RCA.

While the chopped and screwed aesthetic fell a bit by the wayside in ensuing years, recording the literal sounds of lean being poured, swirled, and sipped became increasingly common in hip-hop recordings—as did capturing the swooning effects the drug has on rappers’ flow. Lil Wayne’s public addiction to lean took center stage on his prolific and sometimes-erractic mixtapes such as Dedication 5 that feature many interludes where his words bleed into one another or trail off altogether following the droopy intoxication promethazine was having on his body. The devastating effects of the controlled substance became starkly clear when Wayne suffered multiple seizures, and when Rocky’s manager, A$AP Yams, passed away following complications with drugs—a fate Houston’s own DJ Screw and the beloved Pimp C had already met.

Lil Wayne

Despite the physical risks of consuming lean, the drug appears to be a stalwart coping mechanism for artists whose work ethic has led to extravagant excesses that are balanced by the increasingly visible violence done onto black bodies. Future himself repeatedly strikes a balance between his addiction to lean and the conditions of his particularly black stardom. His video for “Codeine Crazy” is a swirling, purple-inflected picture of the artist in various states of repose: the video opens with him in a club attempting to hold his head up straight, taking his first wobbling steps after lying down in a field once populated by purple horses, and being shaken awake on an Atlanta porch while holding Styrofoam cups full of lean.

The production, lyrics, and imagery underscore his apparent struggles balancing celebrity life with the realities of his difficult upbringing, encapsulated in the admittance that he is “Drowning in Actavis suicide.” The sentiment is exacerbated in the video for “March Madness,” where iconic clips of Civil Rights Movement protesters being beaten by the police provide visual background while Future intersperses dedications to lean and exaltations of the good life with lamentations of the loss of black civil rights: “Ballin’ like the March Madness/All these cops shooting niggas, tragic/I’m the one that’s living lavish.” In these works, Future paints a picture whereby the entire spectrum of black life from extraordinary celebrity to mundane tragedy can only be understood in and through drug-induced states.

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Schoolboy Q show at The Door in Dallas 6/30/12, Image by Flickr User Mikel Galicia

Future’s balancing act is common among artists for whom prescription drug abuse is both a status symbol and a requirement of black everyday life where maintaining success requires that you work nonstop. When Hot 97s Angie Martinez queried the relationships between lean and seizures, the self-confessed functional addict Schoolboy Q responded with incredulity: “Man that shit ain’t from no lean, man…Bro, we are rappers; we don’t sleep. People don’t understand.” His story of churning out features, mixtapes, albums, and tours for Interscope Records reflects our larger neoliberal economy that places a premium on the individual’s maximum, efficient output. As Q suggests in his interview, prescription drug use has blossomed under these conditions whereby the individual is made to feel perpetually behind, as Joanna Moncreiff writes in the essay “Psychiatric Drug Promotion and the Politics of Neoliberalism.” Prescriptions are marketed to stabilize, enhance, and/or find relief in one’s productivity in an age where individual entrepreneurship and competition are rewarded. Set against a larger national reliance on prescriptions to remain physically and mentally “stable” enough to remain efficient under this intensity, the black coping strategies heard through lean are innately USAmerican coping strategies.

At the same time, the slowed pace of lean is also attuned to the national epidemic whereby black people are routinely killed whether they are working or not. The racialized politics of productivity required by neoliberalism are thrown into relief as black people such as Eric Garner are killed because of their entrepreneurial efforts. As a result, attending to the sounds of lean must necessarily reflect gaps in our understanding of how particular patterns in drug use do and do not render black people intelligible as functional citizens worthy of life. Rappers like A$AP Rocky, Schoolboy Q, Future and others create musical odes to and demonstrations of the slowed pace of lean as it provides them a break from norms of physical and affective comportment. The drug incurs simultaneous sensory overload and the critical detachment from their bodies that allows them to experience (and potentially control) this overload at a slower pace—a physical and affective space that several rappers discuss in the Vice article “Lean on Me.” Lean radically grounds them, in other words, in an alternative body-space-time continuum that converses with the demands the neoliberal state places on the black body.

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A$AP Rocky, Still from “Purple Swag Bootleg” (Director’s Cut)

The dissociative pleasures controlled substances offer to black people have been historically criminalized, and radically different sentencing guidelines continue to be handed down for the perceived consumers of “crack” (black people) versus “cocaine” (white people). In this milieu, black reliance on prescription drugs for pleasure, physical ailments, mood stabilization, or otherwise has proven to be dangerously unintelligible. Sandra Bland and Ralkina Jones died while their requirements and requests for the proper prescription meds they took to remain alive were ignored if not refused outright by the police. The question of whether or not black people experiencing alternate states of reality are more or less deserving of death is further triggered by the murders of people who may have been knocked into “discombobulated” states following car accidents, such as Renisha McBride and Jonathan Ferrell. The many deaths of black transpeople killed in the midst of various stages of medical reassignment further underscores a need for larger awareness of the ways that alternative conceptions of reality and consciousness map onto black life.

A critical history of hip-hop’s pharmaceutical undercurrent is not just an exercise in examining aesthetics. We can examine how lean is Auto-Tuned, chopped and screwed, and lyricized until we’re blue in the face. Sitting in the muck of lean-addled songs—theorizing how it feels to lean back and let our heads roll off our necks while we watch our surroundings fade and sway to purple—reveals a critically important rubric of black bodies, sounds, and affects that are wholly circumscribed by the entanglements of race, political economy, and the medical industrial complex. Reading black life against the sounds of lean subsequently makes the intersections of black labor, joy, and depression audible. This reading will not only take prescription drugs and hip-hop seriously within the canon of music and sound studies, but will also raise questions about intoxication—in its most expansive definition—as a critical component of black labor and survival from slavery to the neoliberal moment.

Featured Image: A$AP Rocky, Image by Flickr User Mira Shemeikka, Extra-swagged by SO!

Kemi Adeyemi is about to complete her PhD in Performance Studies at Northwestern University. Her dissertation examines how blackness is produced as an aural, visual, and embodied economy in the white nightlife scenes of Chicago’s gentrifying neighborhoods; the work illuminates how a small community of queer women of color that circulates through these scenes mobilize black sound as a theory and method taking pleasure therein.


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