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Yellow Rain and The Sound of the Matter: Kalia Yang’s Sonorous Objection to Radiolab

The critically acclaimed WNYC program Radiolab found itself embroiled in a controversy for its recent broadcast segment “Yellow Rain.”  Released on September 24, 2012 as part of the episode entitled “The Fact of the Matter,” the 20 minute segment “Yellow Rain” recounted the slaughter of hundreds of thousands of the Hmong by the Viet Cong and the Pathet Lao after the United States left Vietnam and the subsequent debates surrounding the chemical weapon called “yellow rain.  The episode pitted the witnessing of Eng Yang, a survivor and documenter of the genocide—whom producer Pat Walters describes as the “Hmong guy” at one point—and his niece, award-winning writer Kao Kalia Yang—referred to only as “Kalia” by hosts Robert Krulwich and Jad Abumrad—against the research of university scientists and the relentless questioning of Krulwich.

Following the episode’s broadcast, many listeners and critics argued that Radiolab’s treatment of their the Yangs was Orientalist and unethical. Jea, writing on Radiolab’s “Yellow Rain” comment page suggested “Ms. Yang and her uncle were dismissed and even reduced to pawns in the larger scheme of RadioLab’s agenda.” Others, such as Bob Collins, writing for Minnesota Public Radio worried that “the story appeared […]to invalidate the Hmong loss and suffering in Laos.” Aaron, a commentor on Current Magazine’s coverage of the controversy called Radiolab’s coverage “inexcusable science, nothing close to journalism, and if only ‘a story,’ one that cements erroneous ideas in the minds of its listeners.” Kirti Kamboj, writing for Hyphen, a magazine dedicated to Asian American arts, culture, and politics, described the episode as “heartbreaking,” “utterly infuriating,” and an exemplar of “Orientalist, ethnocentric framing” designed to privilege Western knowledge.

From my perspective as a scholar of rhetoric, communication, and debate, to call Radiolab’s game rigged would be an understatement. The interview was not conducted on an even playing field and it smacks of a white Western privilege that the writers and producers failed to fully acknowledge even in their on-air discussion following the interview. Radiolab determined the questions, edited the exchange, and retained the capacity to both frame and amend the discussion (there is a debate concerning whether or not the Yangs knew the questions prior to the interview—this discussion can be found here, Radiolab’s response here , and answer to Radiolab’s claims here.).

In addition to the whether or not Radiolab misrepresented the Yangs and downplayed the mass murder of the Hmong in their pursuit of “truth,” I find that this episode is important for the insights it contains into argumentative invention, journalism, and new media ethics, all sparked by the grain of Kalia Yang’s voice in response to Krulwich’s questions. I argue that Kalia’s sounded distress functioned as what I call a “sonorous objection,” instigating the critique of Radiolab’s tactics. Borrowing from argumentation theory, an objection describes an argument that draws the context of an argumentative exchange into view. Research on objections has most often examined the use of visual images, such as the controversy sparked by the photographs coming from of Abu Ghraib. In this short piece, I will wed prior research on objections with theories about sound to argue that Kalia used the grain of her voice to call out—and call into question—the opaque assumptions that governed the interview and its reception.

Kao Kalia Yang, Image courtesy of the Fox Cities Book Festival

“Yellow Rain” recalls the Hmong genocide following the Vietnam War. The Hmong were recruited by the CIA to help disrupt supply lines to Ho Chi Minh City (or Saigon). After American troops withdrew, the Viet Cong and the Pathet Lao persecuted the Hmong for aiding the US. The communists attacked the Hmong, eradicating villages and blanketing populations with a sticky, yellow substance. Attempting to escape systemic annihilation, the Hmong receded into the jungle, where many still reside today. Some of the Hmong that were able to escape brought with them leaves covered in the yellow stuff, which they gave to local aid workers. These workers then shipped the samples back to the United States where labs diagnosed it as a chemical agent known as “yellow rain.” A concerned Reagan administration reasoned that only the Soviet Union had the technical capacity to produce such a weapon. As a result, Reagan restarted the Unites States’ then-dormant Chemical and Biological Weapons (CBW) program. Radiolab’s hosts, Abumrad and Krulwich take issue with this narrative; troubling the assertion that yellow rain was in fact a chemical weapon and insinuating that Reagan used the Hmong incident as an excuse to start producing CBWs.

“Yellow Rain,” on Radiolab.

“Yellow Rain” progressed like many other segments of Radiolab. Abumrad and Krulwich began by recounting the story of the Hmong from the perspective of retired CIA agent Merle Prebbenow and the Yangs. Next, they interview Harvard professor Matthew Meselson and Cornell professor Thomas Seeley, using their testimony to suggest that “yellow rain” was actually bees releasing their bowels en masse after hibernation. Then Abumrad and Krulwich brought this provocative hypothesis to the Yangs. Here, the show intensifies, the music fades, and Krulwich begins to question the Yangs, “as if he were a cross-examining attorney” according to Bob Collins, blogger for Minnesota Public Radio. As the interview goes on, Krulwich’s tone increasingly stiffens as he repeats a similar line of questioning: “But, as far as I can tell,” Krulwich asserts, “your uncle didn’t see the bee pollen fall, your uncle didn’t see a plane, all of this is hearsay.”

Kalia’s voice beings to fray:

My uncle says for the last twenty years he didn’t know that anyone was interested in the deaths of the Hmong people. He agreed to do this interview because you were interested. What happened to the Hmong happened, and the world has been uninterested for the last twenty years. He agreed because you were interested. That the story would be heard and the Hmong deaths would be documented and recognized. That’s why he agreed to the interview, that the Hmong heart is broken and our leaders have been silenced, and what we know has been questioned again and again is not a surprise to him, or to me. I agreed to the interview for the same reason, that Radiolab was interested in the Hmong story, that they were interested in documenting the deaths that happened. There was so much that was not told. Everybody knows that chemical warfare was being used. How do you create bombs if not with chemicals? We can play the semantics game, we can, but I’m not interested, my uncle is not interested. We have lost too much heart, and too many people in the process. I, I think the interview is done [This is Kalia’s transcription of her statements, from Hyphen].

Kalia reflects on her experience with Radiolab in a post for Hyphen, characterizing the interview as more of an interrogation. I add an additional layer: that of the deliberative exchange.  While it is certainly true that there was a great discrepancy between the interlocutors, both parties adduced reasons for their respective positions producing an argumentative encounter that challenged the norms that govern discourse and language.

In the above quotation, Kalia claims that Radiolab ambushed her and their meeting occurred under a pretense of telling the Hmong story. She then rhetorically situates her interlocutor within a broader history of silencing the Hmong. While it may be tempting to look at the Radiolab interview as an isolated event, Kalia’s arguments cast it as another iteration of the Hmong being discounted. We cannot, in other words, cleave “Yellow Rain” from a history of oppression.

August 2004, Image by Flickr User Awning

Additionally, Kalia chides Radiolab’s concerns, calling them a “semantics game.” Here, both the use of semantics and game is instructive. Semantics speaks to the trivial nature of Krulwich’s questions. His focus on yellow rain and its dubious status as a chemical weapon obfuscates the fact that weapons were used against the Hmong. Or, to reformulate Kalia’s argument, Radiolab is trading purely in language and ignoring the material reality of her people. The invocation of game is also important because it suggests that Krulwich does not understand the historical gravity of his actions. And, perhaps more importantly, that Radiolab is not taking the incident seriously. These arguments coalesce to trouble the assumption that the interview –and the inclusion of the Yang’s voices–was fair, equal, and inclusive. This culminates in Kalia wresting her agency from this context by ending the interview.

However, an exclusive focus on language ignores the intersecting effects of histories–personal, interpersonal and social–sounds, cultures, moods, and affects. Indeed, the grain of Kalia’s voice operates as an affective vector. Teresa Brenna, in The Transmission of Affect, explains, vocal rhythm “is a tool in the expression of agency, just as words are. It can literally convey the tone of an utterance, and in this sense, it does unite word and affect”(70). Different vocal inflictions invoke both biographic and cultural histories, as the body attempts to discern meaning. Political theorist William Connolly, in Neuropolitics, calls this space between sound and meaning the virtual register of memory. Virtual memory describes a background below conscious recollection that discerns sensory data, like sound, and renders it intelligible (24). We often see this register at work when we watch a movie, as different scenes are stored below the level of reflection and are called up to interpret a scene. Virtual memory is recursive, folding in present experiences to help guide future encounters and using previous encounters to make sense of the present. Thus the rhythm of Kalia’s voice guides the entrainment of affect by drawing on listeners’ previous encounters with similar sounds. This process infuses listeners’ perceptions and resulted in what commentators called “painful” and “emotional.”

While Kalia’s words claim Radiolab ambushed her and her uncle, the grain of her voice draws the unequal distribution of power into sharp relief. Her vocal cracks resonated with listeners, imparting an intense, visceral experience and provoking an outcry. One listener, Mathew Salesses sums up the response: “Every time I listen to this, I start to cry. Every time. About ten times now.” It demonstrates that Kalia was through reasoning with Krulwich; his use of Western science to discredit indigenous knowledge made sincere argumentation impossible. Her cry was not only an act of resistance, but also an objection that troubled Radiolab’s claims of journalistic excellence, highlighting vexing issues with editing and story construction.

Robert Krulwich and Jad Abumrad, Image by Flickr User Carlos Gomez

In argumentation parlance, Kalia’s voice operated as an “objection.” In “Entanglements of Consumption,” argumentation scholars Kathryn M. Olson and G. Thomas Goodnight (1994) explain how an objection functions within an argumentative encounter: “absent a common agreement as to the means of reaching consensus, debate over the ‘truth’ of an asserted claim is set aside, in whole or in part, and challenges are raised as to the acceptability of the communicative context within which the argument is offered as secured”(251). That is, when deliberation occurs within a shared context—agreed upon values, goals, rules, and facts—the argument progresses smoothly. However, when there is a disjunction between interlocutors, such as in “Yellow Rain” where both parties disagree on basic facts, hegemonic beliefs take precedence. Objections function to evidence this differential, making both parties (and often an audience) aware of this gap. As such, objections are not concerned with refuting previous claims—the way that Kalia states neither she nor her uncle are interested in having a semantic debate—but questions the very context—and the conditions–of the debate itself.

Despite Radiolab’s attempts to fetishize her voice to evidence the “fact of the matter” and the “complicated nature of truth,” Kalia’s voice retained her agency. Through the invocation of the sonorous objection, she eluded capture and demonstrated the unequal terrain of the interview. Her pain enveloped the listener, leaving a resonance that Radiolab listener Cecilia Yang called “painful to listen to” in her personal blog. As Olson and Goodnight remind us, objections arise in a repressive context, when people are denied a voice. For Kalia, histories of racism and colonialism infused the argumentative encounter, making it impossible for her to “reason,” a framework she exposes as a stacked game. As such, her sonorous objection functioned to evidence this disparity, while directing the listener’s attention to her cause. Just as the pictures of prisoners coming out of Abu Ghraib incited outrage about U.S. imperialism and violence, Kalia’s sonorous objection provoked a conversation about the Hmong, Radiolab, and the ethics of journalism in the new media age.

Justin Eckstein is a doctoral candidate and former director of debate at the University of Denver. His work explores the intersection of listening, affect, and argumentation. Justin’s writing has appeared in Argumentation & Advocacy,Relevant Rhetoricand Argumentation in ContextCurrently, he is writing his dissertation on the micropolitics of podcasting in the post-deliberative moment.

Music is not Bread

Wilco’s most critically acclaimed album, Yankee Hotel Foxtrot, was released only after they were famously cut free from their original label (Reprise Records, now owned by Warner Brothers). Foxtrot found its new home (on Nonesuch Records), says lead singer Jeff Tweedy, because of leaked tracks on the internet. “Music is not a loaf of bread,” he says. “When someone steals a loaf of bread from the store, that’s it. The loaf of bread is gone.”  But that’s not the case with an mp3. “People who look at music as commerce,” he continues, “don’t understand that. They are talking about pieces of plastic they want to sell, packages of intellectual property.”
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The Marina City Building in Chicago, photo by the author

The Marina City Building in Chicago was put on the cover of Wilco's Yankee Hotel Foxtrot. Picture by the author.

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I am an economist and a musician.  Does Tweedy’s claim mean that that an economic view and the musician’s view of music are in conflict?  I don’t think so.  I think Tweedy’s claim is exactly right on the economics, that music is not a loaf of bread.  I also think that an understanding of the economic properties of music, to which Tweedy hints, can illuminate as set of strategies for musicians today.  I describe the economics of “music is not bread,” below, and then discuss the strategy that I am pursuing (in my podcast, The Lion in Tweed), which is informed by this perspective.
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THE ECONOMICS OF “MUSIC IS NOT BREAD”
Economists study how goods are produced (among other things), and loaves of bread and mp3s are produced in a very different ways. To explain this difference, economists make a distinction between private goods and public goods.  Private goods are rivalrous: as others consume the good, there is less is left for you.  Public goods are nonrivalrous: as others consume the good, the amount of good left for you is unchanged.  Bread is a private good. If I eat the bread, there is no bread for you.  Music is a public good. If I listen to the song, there is still a complete song left for you.  If bread were a public good like music – no matter how many times you took a loaf of bread from the counter, there would still be a loaf of bread on the counter. You could feed the world with that loaf of bread.
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The idea that music is a public good underlies the fundamentally economic claim that copying is not theft. An economist would say that theft is a thing that applies to private goods, to things that one is deprived of, when another takes them. Public goods cannot be stolen: they can only be shared.


Video: “Copying is not Theft” by Nina Paley.

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Economists will also say that the reproduction cost of a public good is essentially zero. An idea is a public good: consider the cost of telling someone an idea versus the cost of inventing the idea initially.

“If we are having a conversation about music, we are having a conversation about ideas.”
–Devon Powers, At “Sex, Hope, and Rock n’ Roll: The Writings of Ellen Willis” Conference,
April 2011

It is important to note here that when I use terms like “public good,” and “private good,” I am only describing the economics of that good’s production. I am not making a legal or political claim. So, what is the point?  What is the value of looking at music as a public good?
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Economics can tell us a lot about the supply of public goods; public goods are undersupplied, according to economists.  This is a problem. The natural price of a good it its reproduction cost (also called `marginal cost of production’).  Consider a private good, like a loaf of bread: the cost of `reproducing’ a loaf of bread is that of making a new loaf of bread, so the natural price of bread is the cost of the ingredients and baker’s time.  The reproduction cost of music is zero: so we would expect the price to go to zero.  As the price of music approaches zero, however; there is no money left to cover the costs of recording and songwriting.  For this reason, making music becomes a labor of love alone; very few people can afford to be musicians. Hence the conclusion: public goods are undersupplied.
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So how can we solve this problem?  The traditional corporate response is to transform the public good into a private good by controlling and charging for access.  Some examples include: hard to copy CDs, control of who is allowed to sell CDs, digital rights management in music files, and gaming the legal system to punish those who copy music.  The CD era was the heyday of the music labels. CDs were sixteen dollar objects that provided access to what is essentially a public good. Today, record labels attempt to reproduce this structure with digital rights management.
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To control public goods in this way is an economic tragedy. Once again, imagine the loaf of bread as a public good – it is a single loaf of bread that can be copied costlessly, bringing bread to the multitudes.  Such a loaf of bread is considered miraculous.  That is exactly how MP3s work.  The corporate approach is not to celebrate the miraculous nature of this good, but instead to curb it: to make it costly to reproduce.  Therein lies the tragedy.
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WHAT STRATEGY AM I PURSUING?
The business model of my podcast, The Lion in Tweed, is to give my music away and ask for memberships – like a public radio station.  And, like a public radio station, I will never charge for content or try to restrict access to my product. This ethos acknowledges the nature of music as a public good.  I try to appeal to the listener’s sense of community, of being part of something.  I believe that the public goods problem can be overcome if the podcast is intimate, if the listener feels a kinship with the producer, if the listener has the opportunity to support the producer. Donations are both a way to support producers and a way for listeners to feel more involved, and included.
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This is my strategy.  I intend to document my downloads and membership carefully. I am hoping to learn more general principles about how these public goods can be produced.
The Lion in Tweed and Peter C. DiCola

The Lion in Tweed and Peter C. DiCola, a lawyer and economist who works with the Future of Music Coalition


Andreas Duus Pape: is an economist at Binghamton University, a musician, and a regular contributor for Sounding Out!
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Post script: Are you a musician?  These issues of compensation are very real and very important.  You can help scientific and policy research about making music by taking the Future of Music Coalition‘s “Money for Music” survey.  The survey is designed to accommodate the diverse careers of musicians in any genre, full-time or part-time, young or old.  The team has worked for the better part of two years refining this set of questions. They have interviewed musicians, talked to groups of musicians, and tested several versions of the survey.  Your participation in the survey will help the Future of Music Coalition be able to talk sensibly about how musicians in different genres are faring economically.  Here is a short video:
Here is a link to the survey itself: https://www.research.net/s/moneyfrommusic