Sounding Out! Podcast Episode #2: Building Intimate Performance Venues on the Internet
The podcast is (or, can be) an intimate performance venue on the internet because it allows you to whisper into the ears of your fans. It allows you to grow close to communities of listeners. And podcasts also do one last thing, to be revealed at the end of this piece, after we’ve seen how far I can take you. For now, I will quote podcasters I admire to help explain these ideas in their own words. I also quote these podcasters in an audio format. I have recorded this essay as an episode of the Sounding Out! podcast. You can listen right here, and I suggest you do. Go ahead, press play:
The podcast is what’s happening if you’re listening to these words. Are you? Because remember: my central claim is that a podcast is an intimate performance venue on the internet. Keep that in mind.
I am a podcaster, musician, and assistant professor of Economics. I have released six episodes of my own podcast, The Lion in Tweed.
My podcast is primarily a narrative, with music and sound effects interwoven. It is about a character, The Lion in Tweed, and his experiences as a musician and professor of economics. He is also a lion. The second half of each podcast episode is a references section where I cite my sources and leave the fictional Tweedoverse canon to discuss real things.
I am not the first podcaster to remark on the ability of podcasts to traffic in intimacy. Chris Hardwick, of the Nerdist podcast, has claimed that, due to their intimacy, podcasts are the best medium going. He stressed: “you’re talking directly into the ears of your listeners.” There is no doubt that Hardwick was referring to those white iPod earbuds, which are a primary method of listening to podcasts. Part of a podcast’s intimacy comes from the closeness of the earbud to the membrane in the ear. Listening to earbuds evokes the intimate, and physical, closeness of someone whispering in your ear. Hardwick’s style of podcast is also intimate: vocal storytelling, mostly three comedians talking about the funniest things that have happened recently. The fact that it is not visual accentuates the intimacy of “whispering in your ears.” Although I would like to argue that the visual always reduces a sense of intimacy, I may simply prefer the sonic over the visual. Nevertheless, I believe that, the intimacy to which Hardwick is refers, is tied to the fact it is only sonic.
COMMUNITY
Podcasts as performance have a strange kind of liveness, episode-to-episode interactivity. By this I mean that they are not immediate; they lack the urgency of a theater-goer’s applause, or a heckler’s retort. Though not immediate, they are still dynamic, with their episodic pacing. And, unlike heckling, almost completely positive. This sense of long-term interactivity provides a foundation for understanding a second way that podcasts are intimate: they can cultivate intimate and interconnected communities of listeners.
They [Stop Podcasting Yourself, hosted by Graham Clark and Dave Shumka] have a really good community of people, community interaction: people send them stuff, sometimes people send them stuff unprompted. And they have a phone number [for people to call in messages that they play].
To illustrate how interconnected this community is, let me describe to you where this quote came from. It is a clip of Dan Sai, recorded by Davin Pavlas at MaxFunCon (the annual convention of the MaximumFun.org podcast label). I know Davin because of our mutual love of MaxFun podcasts. When I brought The Lion in Tweed into the world, I advertised it on podcasts in the MaxFun network. When Davin heard the description, he began to listen to my podcast. Now we are collaborating on an episode of The Lion in Tweed, which will quote these very words when it comes out two weeks from now. Similarly, UK resident Will Owens and I exchanged tweets after he started listening to my podcast and I found out he reviewed various narrative media on his website, and now he has written a review of my podcast, which we both promote. Ours is a community in which a feeling of value comes with a sense of connectedness. The podcasts give a shared culture.
SO IN PODCASTS, WE FIND A MEDIUM that is both sonic and vocal. They provide a platform for intimate and interconnected communities, which are rooted in an alternative kind of interactivity (long-term liveness), to grow. The whisper-in-the-ear quality of podcasts, as well as the feeling of community, all but completely explain why podcasts are so intimate.
AUTHENTICITY
Podcasts may be hip and modern, but they are not ironic. Podcasts represent a distillation of what the podcasters genuinely love, and in that they find their authenticity. According to Paul F. Tompkins, a comedian and podcaster:
It’s very freeing to be able to say: “Here are all the things that I like; I’m going to put them all into this [podcast].”
That was at minute 50:32 of Nerdist podcast ep 33 hosted by Chris Hardwick, with Paul F. Tompkins as a guest.

The Pod F. Tompkast
Here is Jesse Thorn, mastermind behind the aforementioned MaximumFun.org, in an interview by Neiman Labs:
I can mostly just do things that I am interested in, and so I don’t have to do something that is false to me, and I can let my guiding light be, “Do I like this and think it’s worth doing?”
And we see that authenticity completes the puzzle: podcasts are intimate because they feel so real. In podcasts it feels like you are listening to a real person because you are listening to the things that a real person loves…and interacting with real people is much more intimate than feeling like you are interacting with a marketing department (as you may when listening to a CD, or radio-show).
This is how I construct intimate performance venues: Audio-only, voice/storytelling focused, in which I try to build and exploit supportive, interconnected communities of fans with a shared culture (the podcasts). And, in doing so, I try to remain true to what I truly love. This authenticity, I believe, deepens the intimacy.
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In the background of this podcast episode, Andreas plays an instrumental cover of “Bound for Hell” by Love and Rockets.
“This is Not a Sound”: The Treachery of Sound in Comic Books
In comics theorist Scott McCloud‘s seminal work Understanding Comics (1993), there comes a point following his convoluted description of Magritte’s “The Treachery of Images” where he asks the reader, “Do you hear what I’m saying?” In the next panel he adds, “If you do, have your ears check because no one said a word.” The joke is, of course, that while his comic doppelganger is depicted as talking through the use of word balloons, no words are being spoken. We are reading, not hearing. And yet, sound (or rather, its representation) remains a crucial part of reading and enjoying comic books.
Magritte was trying to get us to think about the treachery of visual representation, while McCloud points us of the treachery of aural representation. A stylized “SPLAT!” is certainly not a sound, but our instinctual understanding of sound helps us to interpret what is otherwise a silent medium in ways beyond the mere the descriptive effect of a sound’s depiction. The way comics use sound can teach us about the function of sound in understanding the visual and textual. As McCloud asserts, comics depend on the reader to create closure between parts of an imagined whole in order for disparate panels to make sense. While it second-nature for the comic reader to interpret the depiction of sound in comics, the closure enacted to make stylized textual elements into “a sound” is a central way that this is enacted.
The most famous use of comic sound effect words is probably from the old 1960s Batman TV series—where the “SOCK!” and “BONG!” of superhero and sidekick reinforced the campy aesthetic of the program. It is telling that the Batman-theme (and the fight scenes in general) uses horn flares to emphasize those “POW!” and “BIFF!” moments. The suggestion is that the ostentatious representations of sound that these textual flare sound effect words provide are an empty signifier. There is no sound behind that sound. The weak-sounding slaps and smacks of knuckles on flesh would never suffice for the larger than life world of comic superheroes, and the more out-there comics get the more difficult it is to trace a relationship between the textual/visual representation and any sound in the real world. There is no point of comparison by which to understand the “SHREEEEEE!” of a launching “zirrer” in Kurt Busiek’s Astro City, but only the vague evocation of some loud shrill noise.
And yet, comic readers not only understand these representations as sound, but there are also a variety of visual clues given that help the reader interpret some quality of those sounds. The most ubiquitous example of sound in comics is, of course, the word balloon—so ubiquitous in fact that it is easy to take for granted the fact that comics have their own conventions for handling and describing sound without recourse to adjectives. The irony is that the shape and texture of word balloons (just like the shape and texture of sound effect words like “BOOM!”) that help to convey the quality of sound become nearly invisible to the reader. Just as any literate person sees a word they know and interprets it for what it is meant to represent and not a collection of individual letters, the dripping icicle-like shape of a word balloon is read as a cold tone or the sharp points of the balloon are read as loud and abrupt.
In her essay “The Comic Book’s Soundtrack” from The Language of Comics (2001), Catherine Khordoc provides a very good overview of the use of sound in comics using the example of Goscinny and Uderzo’s Asterix to provide examples of the various ways word balloons and the implanting of onomatopoeic words directly into the panel image itself are used to represent sounds in comic books. Yet, the function of the representation of sound in comic runs even deeper than simply translating the quality of sound itself; it also serves to help establish timeframes for panels (or sets of panels) and functions in establishing the closure the reader performs in making sense of both individual panels and their context within a sequence of panels. Discrete sounds—whether it’s the “FWOOSH!” of the Human Torch flaming on or long-winded pseudo-scientific explanation of the Negative Zone by Mr. Fantastic—require the passage of time to be intelligible. In order for sounds to be differentiated, they must have some form of beginning, middle and end (or in the parlance of synthesized sound, “attack, decay, sustain, release”). This means that in comics, a medium where space and time merge, representations of sound are crucial to making sense of action, in particular, to the passage of time within a singular panel—for while time can be shown to pass between two or more panels through the process of closure (implicitly understanding the movement or occurrence not depicted between panels that makes them sequential), a singular panel is not necessarily a discrete moment, as an entire conversation can occur within it, requiring readers to perform closure even within the scope of a single panel.
For example, in the second panel below, despite the static image, the passage of time suggested by the conversation about Spider-man’s wounds and payment leads the reader to make sense of the sequence between it and the panel that follows. It is the reader’s understanding that it takes time to talk and listen out loud that helps make the time of the panel apparent.
Perhaps the most telling evidence of the centrality of sound, at least to the superhero comic genre, was Marvel’s decision to include a synopsis and explanation of the action at the end of each issue of the “‘Nuff Said,” “silent” month of comics back in 2001—wherein there was no dialogue or captions.
There is still a lot to consider when it comes to sound in comics—not just the rhetoric of sound or sound as a signifier of time, but sound as identity. Representations of sound in comics can serve as a form of character signature, and I do not mean only famous lines like Superman’s “Up, up and away!” (which really emerged from Superman radio plays), but iconic sounds such as Spider-man’s web-shooters going “THWIPP!” or Wolverine’s claws, “SNIKT!” that over time have come to be more than just descriptive sound-words, but signifiers that are unique for the characters themselves. (See TV Trope’s page on signature sound effects)
In the end, this brief overview will hopefully serve as a starting point in generating more thoughts on not only how our familiarity with sound informs our reading and interpreting of comics, but how this (admittedly) very general idea can be applied to other ostensibly silent and primarily visual media. The use of sound in comics is a perfect example of how the transparency of sound can make it presence and function easy to overlook. Furthermore, the way in which it is used to orient the reader and help provide closure between and within panels, and identify characters clues us in to the importance of its role and the importance of considering where and how else it might function. I, for one, am going to keep thinking on it and looking for examples of in comics and hope that others join their thoughts to the discussion. Until then, as Stan Lee would “say,” Excelsior!








































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