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Head Games?: The Strategic View of Liveness and Performance

When I tell people that I am an economist and a musician, they usually have one of two reactions. Either they tell me that I must be crazy, or conflicted—that the two things can’t possibly go together—or they immediately start talking about ticket prices, drops in CD sales, 360 deals. I however, refuse both stances. The connection that I see between what I study as an economist and how I perform as a musician is the element of strategy.

Andreas Pape performs at The Beef, Binghamton, NY, 10/16/10

Performance, in my view, is the willful construction of a series of events to create a particular mental state for the witnesses. This is the strategic view of performance. I am a game theorist, and game theory is the foundation of the strategic view. Game theory is based on the idea that games are a metaphor for human interaction generally. It is essentially the study of strategy: the chess player imagines different actions he can take, and imagines how his opponent will respond in each case, and uses those forecasts to make his original choice; that’s strategic thinking. In “Singing to my Imagined Listener,” I describe rehearsal as playing to an imagined audience member, judging her response, and adjusting accordingly. That is exactly the strategic view.

I got the opportunity to explore this synergy between live musical performance and economics in an intimate and visceral way a couple of weeks ago—February 9th, 2011, to be exact—when I was asked to speak to a small group of students at Binghamton University who study live performance in an English course called “Representation and Popular Music” taught by Jennifer Stoever-Ackerman. I thought I would reproduce some of that talk here, via video clips, in order to breathe elements of aurality and liveness into the words that follow, which meditate on strategic differences between liveness and recording in the game that we call music.

But first, a song.

In this clip, I play the guitar and harmonica and sing a song of mine called “Sittin’ on the Mailtrain.” I strategically start off with a song that has a jarring chord in each line: my intent is to make the audience feel a bit uncomfortable with this shared live experience, so that they are more inclined to look at it with fresh eyes. At minute 7:45, I point out that I am giving a live performance to those in the room, and recording to those in the future. That’s you. As I say at minute 8:07: “There’s an audience here, in the room, and there is an audience out there in the future, who are experiencing this, but clearly in a different way than you are experiencing it.”

And, I think that you are. Even now. However self-aware and live-esque, this recorded object cannot reproduce the physicalness and immediacy of performance.

Performance is standing in front of people, feeling nervous or confident, holding a guitar, forming words, reading faces, projecting to the back of the room or getting quiet. Performance is hitting taut strings pulled across a wooden box at specific times and with a certain speed, vibrating vocal chords in a certain way, holding ones hands out to make a point, or inhaling a wail out of a blues harp. It is a series of events that are a part of a human life, in the sense that life is a series of physical moments. Agency in that visceral present moment is the essential difference between live performance and recording. Like Kathleen Hanna (frontwoman of Bikini Kill, Julie Ruin, and Le Tigre) wrote in “On Not Playing Dead” in 1999, “[O]ne thing I do as a performer is to stay physically present on stage, and that means being in the now. (Oh my god, I sound like such a hippie.)”

Halfway through my talk, however, my computer interjects with a pre-programmed dialogue that complicates Hanna’s claims. Watch here:

“Excuse me, I’d like to make a point,” my computer says aloud, for all to hear. “I felt it was important to point out that this is not exactly a live event. This is a recording, in some way.”

“Sure,” I reply, according to script.

“You typed this in to simulate this conversation that you’re having right now.”

“Yes,” I reply, “it’s scripted. Did anyone not know this was scripted?” I look questioningly at the students assembled in front of me.

“But this [lecture],” my computer points out, “is basically a recording. It’s an encoding of a particular process. So [the] physical body and mind [of the performer] decodes this script into a process, just like the CD player decodes the CD into a process! So how is this performance not a recording?”

“A recording encodes a performance, and a performance decodes a recording,” I say.

There is a strong way that any “live” performance has a recorded aspect to it and vice versa. The decoding of a CD is a performance, akin to my live performance. My computer worked from a script in the computer science sense—a set of essentially English-language commands that it followed to reconstruct a set of sounds. That is not a traditional recording, in that it is not direct storage of sound waves in magnetic tape or record grooves. However, it is functionally a recording: the user presses a button and a predictable and pre-specified series of sounds emerge.

The Computer Performs its Script, The Beef, Binghamton, NY, October 16, 2010

If we agree that this computer script is a recording in this sense, then we are compelled to accept the next step—that if I, a human, am following a script, that I, too, am simply decoding a recording. That is, I had an idea about how “Sittin’ on the Mailtrain” would go and this idea was necessarily encoded in my mind; then I unpacked this encoding by arranging physical objects, namely my fingers and my voice, to create a song. The song followed an encoding in my head, like when you put a CD in a CD player. The encoding is unpacked, and ultimately results in the same thing: some vibrating object that vibrates the air which then vibrates the audience’s ears in a relentlessly physical way.

The future of performance lies in acknowledging the interrelationship of liveness and recording and further blurring the boundaries between them. The podcasts produced by the lo-fi movement are a key part of this new relationship. I am part of this artistic movement, which asserts the primacy of performance over recordings while also using recording technology to foster and promote liveness. Lo-fi’s hallmarks are: smaller numbers of performers in groups (often solo acts), an emphasis on live recordings complete with audience noise, low production quality (“Background hiss”), and a large number of recordings that often include many versions of the same song. The primacy of performance means the definitive versions of lo-fi songs are not located in recordings that live performances then try (and often fail) to recreate. Rather, the most recently performed version is the “master.” The performance you just watched of the song “Sittin’ on the Mailtrain” for example, was the most definitive version on February 9th. Today just may bring a new definitive version.

Lo-Fi Picture of Pape performing at The Beef, Binghamton, NY 10/16/10

In the aesthetics of the lo-fi movement, the life of the performer is treated not as a series of objects, but rather a series of events, which can be attended or subscribed to, like a podcast. No doubt, each episode is recorded, and the audience receives it as a recording. However, these recordings are meant to be listened to once or twice and let go; they are intended to be ephemeral. A podcast, when viewed as a process over time rather than a possession, is no doubt a performance; the audience can respond from one episode to the next via comments, email, Twitter, etc. and the performer can react. What you are reading and viewing here is simultaneously a lo-fi recording event and a lo-fi performance. This. This blogpost, you reading it, the videos you can watch and listen to, my comments on it here, your comments below that you can post, you sharing it on Facebook or Twitter. You can even follow the traces of this performance through my own Twitter feed.

Strategically, I think the podcast model is the next logical step in the Lo-fi aesthetic. Standup comedy (one of my favorite kinds of live performance) is making this transition as we speak. The old model for the young comedian was to develop “an act” that one (hopefully) toured with, perhaps releasing a comedy CD or landing a role on a sitcom. The new model is a couple of comics releasing a conversational podcast once a week, responding to their biggest fans, giving a raw, intimate, unpolished performance of improvisational humor and riffing, and convincing their fans to become members; a membership that occasionally awards the listener with additional content, but more often only a sense of satisfaction that one gets from supporting something one loves. See, for example, the podcast “empire” of Jesse Thorn at maximumfun.org which includes live comedy podcasts, or the political humor of wearecitizenradio.com, which is also member-supported. What’s interesting, here, is that a pure donation podcast model is enough for some comics to make a living. Ironically, using recording to give primacy to performance, serves the artist. Yesterday’s recording can be taken away from the artist, but tomorrow’s performance cannot.

As for my own future? My own “tomorrow’s performance”? On February 25, 2011, at the Eastern Economics Association Meetings, I will perform a similar event, called this time “Rhetoric, Choice Theory, and Performance.” I will perform music and discuss the strategic view. Economists are not used to thinking seriously about performance nor are they used to thinking seriously about sound. I intend to change that, one strategic moment at a time.

Additional footage in which I define strategy and game theory, and discuss what the strategic view of performance has to say about my references to Dylan and Guthrie:

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Hold This Thread: A Partial History of a Rock n’Roll Relationship

I got my first computer, A Packard Bell desktop, in 1995, when I was 11, and my parents would only buy it after three trips to Comp USA where they found a salesman with enough patience to make them feel OK about hoarding a year’s worth of PC Magazines in a box under my bed that I was supposed to use for research, but really I just wanted to get the best computer for games.

“This isn’t just for games,” my parents said.

And there was, of course, a ton of pre-loaded educational software, like Encarta, sending my folks into a state of catatonic euphoria dreaming of Ivy League schools, but there was also a Weezer music video. Specifically, the Spike Jonze-directed video for “Buddy Holly” inexplicably hidden in the computer’s media files.

The existence of “Buddy Holly” on my computer was as mysterious as the video’s special effects. Now considered by aficionados to be a creative high point of the medium, the clip showed the band playing inside an episode of Happy Days, and to my pre-adolescent sense of humor was utterly hilarious.

More than that, through the backdoor of Windows 95, Weezer, with this music video, attached themselves onto my brain in a real way, and with their humor, made the first significant bridge connecting my musical and emotional islands in a way a CD alone never could. Sure, I liked the song, but I loved that music video.

Aggressively aging through middle and high school, through Nine Inch Nails and Black Flag, Weezer’s first album was just a blue CD stacked with a bunch of other old birthday presents I couldn’t return. Their music wasn’t harsh enough, and it dealt with realities (sentimental longing, romantic frustration, imagination seen as inner-brain reclusivity) that I hadn’t yet developed the ability to experience.

Then a couple years into high school, on a homemade VHS tape of six hours worth of videos recorded off MTV2, I was once again confronted with the band, this time via their video for “Say It Ain’t So.” This one was also pretty funny, but it took the band out of a pastiche and into a fully-realized suburban rock fantasy: playing guitars in a garage, doing laundry, and kicking a hacky sack in the backyard.

Even more importantly, this was the first time I realized how good their music was. Mixing that ever-present humor, with heavy guitars and unapologetic pop hooks, Weezer were reincarnated as instant personal favorite; as anti-venom to blindingly angry music and a reflection of my own growing inner-complexity. The content of the songs on their first album, Weezer, finally registered with me too: the fragility of relationships with “Say It Ain’t So” and the liberating loneliness of geekdom portrayed with “In The Garage,” to me, was deeply profound.

It didn’t take long for me to move on to 1996’s Pinkerton, Weezer’s second album, and with its discovery came detailed maps guiding me through new musical/emotional landmasses. Pinkerton is built around a conceit of unfiltered confession, with moments of terrifying straightforwardness, but tempered with self-deprecating humor. Songs like “Across the Sea,” “Pink Triangle,” and “Falling for You” tackled the irony and inevitability of heartbreak to the richest and most complex pop the band would ever create. Pinkerton not only mapped my feelings, but fueled them as well, keeping me anchored to the disc for years.

In point of fact, as I grew into emotional self-realization, Weezer’s first two albums became my sad records. These songs, while ironic in tone, were completely genuine in content and delivery, genetically engineered to combine with my particular brain chemistry.

Pinkerton, though, was a commercial disappointment, and since that self-perceived fail Weezer’s interests shifted from writing clever songs, tempering their rich content with sturdy hooks, to jokes. Their third album, also called Weezer, was released in 2001and presented the band as dually trying to tap into the geek ethos of their first record, but this time strictly in visual terms. They became a novelty band, writing “funny” pop songs, which are silly and sentimental, but lacking serious emotional content.

They play shows sponsored by Axe body spray, wear costumes on stage, put an actor from Lost on their latest album cover, even going as far as to name the album after his character; Weezer are now totally vapid. Everything I loved about the band was disintegrated, leaving nothing but a scorched caricature behind.

Blame that on the music business if you want, on the shifting roles of music in culture (as an art form now more closely related to branding and licensing as a way to disseminate culture), or even on the needs on the music-listening public, but that would frame “Buddy Holly’s” appearance on my pre-adolescent computer in a similar way, as nothing more than a cash-in on some big market licensing.

Well then good job, I guess. And, I guess, with all today’s corny gimmicks they’re just trying to do the same thing to another generation of fans fifteen years later. But, It’s hard for me to think about the band Weezer are now, making it too heartbreaking to listen to those two albums I used to love so much. Weezer were an important band to me. I discovered them when I was new to music, just forming my tastes, and Weezer found a way into my brain by exploiting my non-musical inclinations, and their songs and their songs mapped my emotional center. I’m worried their directions will have me going in circles forever.

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