Sound as Art as Anti-environment
When I performed at the 2012 Computers and Writing Conference in Raleigh, North Carolina, I looked around during my fairly abstract 10-minute long improvisation featuring feedback loops, glitches, silences, and circuit-bent instruments, and I noticed the audience’s sometimes visible restlessness, discomfort, and even anxiety. This is a fairly common occurrence when I perform experimental sound art, particularly in contexts in which audiences expect “music” (you can hear my work at 38:30 in the video below). However, for an experimental sound artist to take offense to such reactions is, in my estimation, missing the point of the exercise. That sound art disrupts, agitates, and even offends is a powerfully reaffirming reminder that sound art transcends music and sound; it is a method of revelation, an act that surpasses logical communication, instead challenging the very nature of sound and perception.
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As an artist, scholar, and fan, I am drawn toward sound and music that lures me into a new world, an unfamiliar way of being and knowing. Like Lewis Carroll’s Alice, I learn that the rules of my world no longer apply. This happened when I heard J Dilla’s Donuts album, and when I heard Madlib’s Medicine Show #3: Beat Konducta in Africa, when I heard Miles Davis’ Bitches Brew. An artist that continually draws me down the rabbit hole is Walter Gross, an experimental sound/beat artist out of Los Angeles. His work changes the way I usually interact with sonic art, both in terms of his sound and in his approach to physical collage and handcrafted cassette packaging, Gross departs from the comfortable and familiar listening imparted by polished hi-fi 3-minute tracks with definitive beginnings and ends and discernible melodies. Gross instead propels listeners into very unusual (and pleasantly discomforting) soundscapes that demand attention. Almost counter-intuitively, Gross’s visual representations of his work intensify that experience. Consider his 2010 work, Dopamine:
Dopamine is likely a challenging piece for audiences, at least in terms of violating the dominant structures of music. The piece opens with disorienting use of panning, deliberately obscuring degraded audio, largely indiscernible movements and patterns, and so on. His video work likewise presents a fitting yet relatively unusual juxtaposition of youth and destruction, celebration and danger. In terms of both sound and sight, Gross’ work disrupts dominant musical sensibilities, challenging the very patterns and structures within which we can express ideas. He violates tradition, shakes off the canonical baggage carried by prevailing paradigms of Art and Music, and plunges audiences into unfamiliar sensory experiences that require metacognition, reflection, and examination of what sonic art is, and more importantly, what sonic art can be. Gross, in other words, seems to transcend the musician moniker and reach something else entirely. In what follows, I’d like to explore a (very brief) history of such artists, and begin to think about how to frame sonic art as immersion in what Marshall McLuhan called anti-environments: the unconscious environment as raised to conscious attention.
Sound as Art
There exists a strong tradition of experimental noise and sound art, particularly in 20th-century Western avant-garde movements. Futurists were arguably the first to consider noise as music in the European tradition, and were certainly influential in asking artists and audiences to become more aware of the changing social and sonic surroundings . In his 1913 manifesto-of-sorts titled “The Art of Noises,” Italian Futurist Luigi Russolo proposed an orchestral configuration that more aptly represented the range of sounds available to contemporary listeners, namely those sounds that accompanied industrialization and urbanization. The sounds of the Futurist orchestra would include “rumbles, roars, explosions, and crashes.” Russolo built devices called intonarumori to mechanically achieve and manipulate these sounds. His brother, Antonio Russolo, also enacted this new philosophy of modern found sound and composed Corale and Serenata.

Luigi Russolo and Ugo Piatti with the Intonarumori, 1913
Any inquiry of art as anti-environment would be incomplete without a discussion of the great anti-art movement, Dada. Like the Futurists before them, Dadaists used found sound and technology-as-art to violently disrupt conventions of art, beauty, and authorship within the white avant-garde community. Marcel Duchamp’s famous work, “Fountain,” is likely the most familiar Dadaist artifact to contemporary readers, yet the sound poetry of Kurt Schwitters and other Dadaist and Dada-inspired sound pieces such as Erwin Schulhoff’s 1922 work In Futurum (the middle movement of which contains only a rest and the notation “with feeling,” an undoubtable precursor to John Cage’s 4’33”, written 30 years later) created sonic spaces of innovation and strangeness that changed the way audiences listened to both voices and silences. The Russian Cubo-Futurists, especially zaumniks such as Alexei Kruchenykh, made similar ventures into anti-environments. Kruchenykh developed the sound art zaum, which he understood as a transrational language that undercut existing language systems in which the “word [had] been shackled…by its subordination to rational thought” (70). Zaum was a sort of linguistic anti-environment, one rooted in the notion that meaning resided first and foremost in the sound of a word rather than the denotative symbol system that emerged alongside the proliferation of print/visual culture. One could also not underemphasize the work of John Cage, from his prepared piano to his work with organic instruments.

John Cage and His “Prepared Piano,” Image courtesy of Flickr User William Cromar
The list of artists, genres, and movements engaged to some extent in the enterprise of anti-environment architecture could go on and be debated indefinitely: Free Jazz, Turntablism/Nu Jazz, Experimental Hip-Hop,Fluxus, Circuit Bending, Prepared Guitar, ProtoPunk, Punk, Post-Punk, New Wave, No Wave. . . in all of these diverse movements, the sonic artists share the tendency to create strange new worlds via sound; worlds that reveal social and technological environments that most people seem unaware of in the moment. This is why media theorist Marshall McLuhan called the artist “indispensible,” because the artist can tell us something about ourselves that we cannot know via ordinary means of perception. Sonic artists expose audiences to auditory phenomena, structures, juxtapositions, etc. that are to various extents hidden, obscured, or ignored as “noise.” The sonic artist is more than just a clever selector and (re)arranger of sound; s/he is a revelatory agent, exposing what is inaudible.
Art as Anti-environment
Anti-environments, however we might define and classify them, are vital not only to artistic communities themselves, but they are also vital to a society of fish in water. In his 1968 text, War and Peace in the Global Village, McLuhan asserts (among other things) that humans remain largely unaware of their new environments, likening them to fish in water: “one thing about which fish know exactly nothing is water, since they have no anti-environment which would enable them to perceive the element they live in” (175). In other words, humans seldom possess or practice a sense of awareness regarding their surroundings because there’s nothing against which surroundings may be contrasted. The “water” to McLuhan represented the various environments (physical, psychological, cultural) shaped by technological innovation, but we can—and should—extend the water metaphor to a range of hegemonic frameworks: constructions of gender, race, ability, and so on.
This essay is certainly not an attempt to generate some sort of evaluative rubric by which to judge artistic or sonic expression objectively. Rather, we might use the concept of anti-environments as a way to frame our subjective experiences and encounters with all sound, and begin listening to unfamiliar sounds as psychedelic (from Greek psyche- “mind” + deloun “reveal”) keys to illuminate the patterns and structures in which listeners exist. We must work to understand our environments and our place in them; if we are to engage critically with our culture, we must first understand existing (yet invisible) patterns and structures that surround us. And we are aided in this effort, in great part, by humanity’s great seekers of pattern recognition, the sonic-psychonautical messengers: the sonic artists.

Sound Artist Performing at Circuit Bending Workshop in Dayton, Ohio in 2009, Image Courtesy of Flickr User Vistavision
To return to the sound that inspired this meditation, Walter Gross (among others) is in many ways participating in and propelling the discourse of Leary and McLuhan, Schwitters and Schulhoff, Kruchenykh and Cage,Davis and Sun Ra, Madlib and J Dilla. Gross performs the sonic anti-environment, enacts the revelation of obscured sonic paradigms. For me, Gross can act as a sort of lens through which ordinary sonic patterns and structures become visible. I hear Flying Lotus, Bob Dylan, and The Minutemen differently after Gross. I hear my office, my home, my family’s voices differently after Gross. I hear patterns that weren’t audible before. After Gross, I become aware of how I am continuously trained to expect certain things from the sonic world: compartmentalized units of meaning, clearly stated origins of utterances, linear narratives, repeated/repeatable melodies, and so on.
Likewise, my own sonic art/scholarship approaches the use of sound to reveal the inaudible assumptions present in Western frameworks surrounding sonic production. I will conclude with an illustration of my own work and why sonic anti-environments are so central to my philosophy and method. One of my sonic works, “Toward an Object-Oriented Sonic Phenomenology,” was recently part of an exhibition titled Not For Human Consumption, curated by Julian Weaver of CRISAP in London. I recorded the sounds of a high mast lighting pole using contact microphones. Contact microphones do not “hear” like humans typically hear. Typical (dominant) notions of human hearing (and therefore of sound itself) involve the reception and interpretation of vibrations present in air. Contact microphones instead only interpret the vibrations in solid objects.
By listening through an object–through alien “ears,” so to speak– we can begin to critique the ways that we privilege listening via air, a listening that places humans at the center of the universe. We can consider the ways that sound has very real effects on humans with atypical hearing abilities and nonhuman objects. It is difficult to have such conversations if we never explore sonic anti-environments, if we never break through dominant epistemological models, if we never expose the limits of our own environments.
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Featured Image: Beatrix*JAR in Dayton, Ohio, September 9, 2009, by Flickr User Vista Vision
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Steven Hammer is a Ph.D. candidate in Rhetoric, Writing, and Culture at North Dakota State University in Fargo, ND, USA. His research deals with various aspects of sonic art, from exploring glitch and proto-glitch practices and theories (e.g., circuit bending), to understanding and producing sound from an object-oriented ontology (e.g., contact microphones). He also researches and facilitates trans-Atlantic translation collaborations between American, European, and African universities. He has multimedia publications with Enculturation, Sensory Studies, as well as forthcoming book chapters with Wiley/IEEE press, and IGI Global Publishing, and has performed creative and academic work at several conferences across North America, including the national Computers and Writing Conference and the Council for Programs in Technical and Scientific Communication. He performs experimental circuit-bent and sampler-based music under the moniker “patchbaydoor,” and has constructed and documented a number of hardware modification projects for his own artistic projects and for other artists in the upper Midwest United States. You can read/hear more atstevenrhammer.com
SO! Reads: Jonathan Sterne’s MP3: The Meaning of a Format
The point that had lingered with me after first reading Jonathan Sterne’s essay “The mp3 as Cultural Artifact,” was the idea that the mp3 was a promiscuous technology. “In a media-saturated environment,” Sterne writes, “portability and ease of acquisition trumps monomaniacle attention . . . at the psychoacoustic level as well as the industrial level, the mp3 is designed for promiscuity. This has been a long-term goal in the design of sound reproduction technologies” (836). A technology, promiscuous? I did not have to look far to find support. Like germs, I could find copies of mp3s that I had downloaded from Napster in 2000 scattered across generations of my old hard drives. Often they were redundant, too – iTunes having archived a copy separate from my original download.
But, for Sterne, mp3s are also socially promiscuous. They accumulate in the hard drives of the working class and are shared, almost anywhere, through the branching left/right wires of iPod earbuds. Since the popularization of the mp3, there have been new opportunities to share how we listen with others. This is promise of the mp3, and the reason it forms such a key point of scholarly meditation.
MP3: The Meaning of a Format (Duke University Press, 2012) finds Sterne revisiting many of these key themes, with a larger focus on the genealogical beginnings of the mp3 technology. While many of the book’s chapters are extrapolations of prior work Sterne has done regarding the genealogy of listening practices, this work concerns itself less with the 19th century, and more with the 20th century. Perhaps this is related to some of the methodological decisions Sterne has made in planning the book – in seeking out the genealogical origins of the mp3, Sterne worked from archives and manuals described in interviews by engineers who were fundamental to the technology’s production. As such it finds much in common with Trevor Pinch and Frank Trocco’s Analog Days and Dave Tompkins’ How to Wreck a Nice Beach but incorporates the genealogical methods regarding sonic technology present in Sterne’s earlier work The Audible Past and Emily Thompson’s The Soundscape of Modernity. In MP3 Sterne positions himself as a critical cultural studies scholar working between the humanities and sciences, focusing specifically on the mp3 due to its social and technological relevance today. The critical is key here as MP3 is truly a work devised to underscore the economic connections between the construction of our selves as “hearing subjects” and the media industries.
Certainly, the mp3 can still be considered a promiscuous technology, but it is corporate capitalism that had failed to recognize the extent to which it relies on technological promiscuity to support its infrastructure. This focus, ironically, displaces the mp3 as the main object of Sterne’s analysis. It highlights instead the pathological logic of corporate capitalism, and the ways that this rationality has mutated, now, in the wake of mass replicable, malleable, and iterative digital culture. In other words, the mp3 is endemic to a much larger plot, wherein the culture industries adapt to their own deus ex-machina. The naive development of the mp3 by the motion picture industry is a large part of the story here, but it is only a small bit of a much larger whole. The real story involves understanding how a handful of vested corporate interests have shaped the ways that we interpret and understand what listening is. In MP3 Sterne addresses one of the great questions of sound studies: What are the politics of listening? Or, which individuals and institutions have a vested economic interest in questions of how we hear?
Sterne recalls this drama in three parts, each unfolding in a somewhat autonomous fashion, but unified in so far as they explore the economic interests behind the scientific construction of “hearing subjects.” In the first part, Sterne is at his best exploring AT&T’s (and the affiliated Bell Laboratories’) role in funding psychological, physiological, and cybernetic research on hearing. In the second, Sterne explains how this early research has been applied to the visual and technical abstraction of sound in the 1970s. And, in the third part of this genealogy, he explains how these analogs were made digital, specifically the corporate politics which went into the construction of the mp3 standard. Throughout this surprising and detailed trajectory, Sterne makes the invisibility of corporate interests apparent and explicit.
Sterne also hints toward several powerful economic rationalities that have guided the construction of the mp3. Key among these insights is the monetization of cybernetic discourse, or the incorporation of the human body within a scientific understanding of technical systems. In order to engineer an efficient technical system, the capacities and limits of how we interact with (or serve as parts of) these systems must be taken into account. Sterne refers to this mode of engineering as “perceptual technics,” and he goes to great lengths to explain it.
Basically, at the turn of the 20th century, AT&T had taken a keen interest in the science of how people listen because they wanted to maximize the amount of simultaneous conversations broadcast through a single telephone wire. More conversations meant the purchase of fewer wires, and therefore greater profits. Eventually, drawing on the research of the oft-cited Claude Shannon and Warren Weaver (within SO!: What Mixtapes Can Teach Us About Nois and Pushing Record; and soundBox: Mapping Noise), AT&T recognized an economic problem of technical efficiency within their wires – there was too much ambient noise. Because of this, AT&T sought to limit the audible signal transmitted from one phone to another. This would allow for more signals (and therefore conversations) to be transmitted through the same wire. Physiological research provided clues that some frequencies were more audible than others, so engineers worked to compress audio signals to reflect this scientific abstraction of hearing.
The reduction of listening–as an embodied practice–to the quantification and control of the audible spectrum, is, in other words, the history of compression. Which, according to Sterne, should be understood as the true meaning of the mp3. While the mp3 format, like the CD or cassette, may become obsolete, technologies of compression will not. Sterne argues convincingly that most advances in compression technologies have been guided by the invisible logic of corporate capitalism. It is this exact tendency of compression–to make things smaller and more efficient–that threatened to undo the entire project of corporate and branded music distribution in the year 2000, via platforms like Napster. Sterne is well aware of this irony throughout MP3, and uses the final chapter to discuss, briefly, the moment of cultural transformation that is defined by file-sharing and mass distribution.
Bringing things full circle with a somewhat stoic conclusion about the democratic potentials of this moment, he remarks: “The end of the artificial scarcity of recording is a moment of great potential. Its political outcome is still very much in question, but its political meaning should not be” (224). Sterne points to the globalization and ubiquity of mediated listening as a sign that things may not have changed much even though mass networked society at one point promised freedom from a commodity form which privileged things like “liberal notions of property, alienated labor, and ownership” (224). He argues that even the music industries shall persevere, mostly because people have a sublime attraction to listening and music. In other words: Meet the new boss, same as the old boss. There are few moments of liberation to be found within MP3; it is instead a drama of the status quo where the conspirators of corporate capitalism succeed in spite of themselves.

The ubiquity of listening. Borrowed from κεηι on Flickr.
The disparity in Sterne’s tone, when juxtaposing the nefarious and efficient dispositifs of capitalism with an untroubled and authentic construction of music is striking to say the least. And although Sterne is clear to explain that he locates his scholarship as work on a container technology (the mp3) and not its content (the music), this is a somewhat unsatisfying distinction as an embodied practice, such as listening, must take both into account. And while I agree that the mp3 reflects the promiscuity of corporate capitalism, is this challenged by the plethora of ideological nuance coded into song lyrics and arrangements? Do the corporate ideologies of the music industries flow beyond the container of the mp3 into the music itself? Is there any crosstalk, or overlap between these historical constructions? In other words, what are the limits to theorizing a container technology, and how much does the discursive path of the mp3 sculpt the content of what we listen to?
Despite, or perhaps, because of the rather dystopic scene that Sterne alludes to at the end of MP3, it falls nicely in the space between Sound Studies and Critical Information Studies. It bridges humanistic scholarship on embodied listening practices with a critique of the economic interests that have funded much of the scientific research relating to the phenomenology of sound. To that end, MP3 reveals much about the social construction of hearing and the ways that the familiar mythology of audio fidelity has been produced, discussed and exploited by several communication industries. Even though the mp3 may have been eclipsed by industry as the main object of inquiry in the eponomously titled MP3, Sterne succeeds admirably in detailing the promiscuity of corporate capitalism in the listening practices of our everyday lives.
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Aaron Trammell is co-founder and Multimedia Editor of Sounding Out! He is also a Media Studies PhD candidate at Rutgers University.





















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