Teaching Soundwalks in a Course on Gentrification, Black Music, and Corporate America
On May 5, 2018, the C-ville Weekly, a newspaper based out of Charlottesville, Virginia, published an article titled “Sex, drugs and rock ’n’ roll: new apartment complex promises at least one of those.” The headline referred to the complex being built at 600 West Main St. in Charlottesville. The complex has since been completed and studio bedrooms currently cost more than $1000 a month. As the C-ville Weekly headline shows, the developers were using the term and connotations of “rock ’n’ roll” to sell exclusive – and in many ways unaffordable – housing.
After reading this headline, I began to develop an idea for a summer course at my institution, the University of Virginia (UVA). I ultimately titled that course “Black Music and Corporate America” which I offered online during the summer of 2021 (syllabus available for download via the link above). Although the course discussed varied content – from the multi-ethnic, multi-racial, and multi-gendered histories of rock and roll to the endorsement of conspicuous forms of consumption in hip hop – I wanted to spend one unit focusing on the interrelationship between music, corporate America, and gentrification. I strove to solidify this connection by assigning two related articles. The first article, by geographer and sociologist Brandi Thomson Summers, argues that black residents in Washington D.C. adopt go-go music as a form of reclamation aesthetics to combat their city’s increasingly rampant gentrification. In the second article, ethnomusicologist Allie Martin conducts a soundwalk of D.C.’s Shaw District to forefront the experience of a black woman in the city and help displace white hearing as the default standard of interpreting sound (see Sounding Out!’s Soundwalking While POC series from Fall 2019). These two articles served as a foundation for one of the assignments the students had to complete in class: conducting a soundwalk of their own in which they had to walk around a field site of their choosing and think critically about the sounds they were hearing.
Throughout the summer sessions, students completed three main assignments related to the course topic. They had to think about marketing themselves and thus wrote a cover letter for a job or internship they were interested in pursuing in the future. We also, as a class, sent a suggestion to literary scholar John Patrick Leary, who has created a list of “keywords of capitalism:” buzzwords that get adopted in corporate lingo; we suggested “rockstar” as a term and offered him a brief explanation why:
Students also had to conduct a soundwalk. I asked them to model it after Martin’s and to also take into consideration Summers’ arguments about gentrification, white policing of black sound, and a community’s response to attempts to silence their music and culture.
The soundwalks I received merit sharing with readers of Sounding Out for three primary reasons: 1) The assignment benefited from the online format, especially since students could conduct soundwalks in Charlottesville as well as in their homes across the country. 2) the students made compelling arguments that deserve recognition. 2) the students brought up issues that teachers interested in assigning soundwalks in the future might want to preemptively address.
Students who walked around Charlottesville focused mostly on The Corner, the portion of the city where most of UVA’s student body eats, shops, and drinks. As one student noted, during the regular semester, hundreds of students populating The Corner on any given day during the semester can silence out – literally – the concerns of the homeless and the panhandlers who make the area their home. However, over the summer, Charlottesville’s Corner becomes significantly less populated and, as this student noted, much more silent. As a result of this silence, pedestrians might be much more attuned to Charlottesville’s rampant inequality. This student, over the course of their summer soundwalk on The Corner, came to a radical conclusion: while communities might need moratoriums on evictions, or moratoriums on construction, maybe Charlottesville needs a moratorium on student noise as well.
In addition to focusing on inequality, many students’ soundwalks pointed out discrepancies between what they saw and what they heard while on their soundwalks. Another student writing about The Corner noted how, as a transfer student, the music that they heard emanating from a barbershop helped make them feel at home in Charlottesville. Businesses on The Corner have historically not been entirely welcoming to people of color. Additionally, most pedestrians and patrons of The Corner are white. However, this student remarked how comfortable they felt on The Corner because they could hear one of their favorite artists, Moneybagg Yo, playing from the sound system of the barbershop they were going to visit. Long before they could visually see the business, the soundscape let this student know they were welcome. In this way, this barbershop helped create a sense of community in a similar way that the broadcasting of go-go music from Shaw’s many businesses helps create in Washington D.C.
Another student focused specifically on the contradictions between the activism they “saw” demonstrated in their upper-class Boston suburb and the activism they “heard” while walking around their neighborhood. This student noted that residents of their neighborhood strove to create an inclusive atmosphere by putting up “Black Lives Matters” and “Immigrants Welcome” yard signs. However, they also cited Jennifer Lynn Stoever’s work – who we read in class – and noted the presence of what Stoever calls the “sonic color line.” As this students’ own field recordings of their neighborhood illuminated, most residents of this neighborhood valued silence. Harlemites during the 1940s and 1950s, as Stoever writes, certainly appreciated restful nights, but her scholarship also demonstrates how dominant narratives constructed black communities as “noisy,” “chaotic,” and “dangerous,” and white ones as “silent,” “efficient,” and “disciplined.” Although residents in this Boston suburb think of themselves as progressive and demonstrate their liberalism through visual signifiers such as yard signs, this student concluded that they still live in a community that privileges certain (silent) soundscapes. In doing so, such communities continue to perpetuate the sonic color line.
Admittedly, several students living in America’s suburbs struggled to conceive of the sounds they heard as worthy of discussion. For instance, the sounds of cars made frequent appearances in their writing but were often dismissed as inconsequential. Instead, students lamented that they were not experiencing a vibrant public sphere that resembled the setting of Spike Lee’s 1989 film, Do the Right Thing (a film we watched together in class), as if that representation wasn’t a very particular historicized and localized representation. On an individual basis, I tried to get students to think more critically about the sounds of cars in their neighborhood. We read about the role of automobile in the development of G-Funk during the early 1990s as well as the death of Jordan Davis, who was murdered in his car for playing rap too loudly. However, neither article resonated with students’ experience on their soundwalks since they were simply hearing cars passing by their houses or driving down the street. Most of the time, they could not tell what type of music was being listened to at all inside the car nor could they hear it emanate onto the street.
Therefore, teachers, depending on the living conditions of their students, might want to preemptively include discussions of car culture within American society. After all, more than go-go music broadcasted from storefronts, or second line parades, or music playing from boomboxes, or the noise of nature, (my) students typically hear cars in their day-to-day life. As a result, teachers assigning soundwalks may want to talk about the role of highway construction and the automobile industry on suburbanization and white flight. Discussions of automobiles within the context of environmental racism might also be useful for students to consider. Steph Ceraso’s Sounding Composition also discusses the immense time and energy corporations have devoted to car sounds and soundscapes within cars, buffering occupants from car noise as well as that of the neighborhoods outside.
In addition, I found that students need a more robust historical understanding of suburbanization in the United States, particularly alongside an understanding of their own racial and ethnic histories. Some students living African American suburbs could have benefited from some contextualization about when and how they came to be. Talking about suburbanization in general, the development of White suburban liberalism in the 1970s and 1980s would have helped the student living in a Boston suburb make more sense of the politics of their neighborhood. Karen Tongson’s Relocations also provides context for shifts in America’s suburban landscape after sweeping changes in immigration law in 1965, as well as a rethinking of expressions of sexuality in the suburbs. These are just some topics I wish I had focused on more to help prepare my students for their soundwalks.
Future teachers may feel inclined to refer to the conclusions my students came to, as well as the literature I wish I had included in course, as they think about assigning soundwalks in their own classes. Both my students and I appreciated the soundwalk assignment and its invitations to listen differently. Teaching soundwalks in a course focusing on “Black music and marketing strategy” prompted my own necessary meditation as a non-Black scholar working in this field. Guided by Loren Kajikawa’s new research on “Music, Hip Hop and the Challenge of Significant Difference” that examines how the popularity of courses on black music help subsidize a university’s classical music offerings, I want to incorporate future discussions of Black music as sonic diversity marketing in contemporary higher ed, both at the microlevel of scholarship and the macro- institutional level, which remains far from equitable despite ongoing challenges to its status quo. For students, the soundwalks–in their words–allowed them to learn about themselves and think differently about the area in which they live. They also become more attuned to their surroundings–questioning what makes a neighborhood and for whom?–and how different cultures use their voices where they live, necessary skills for our moment that will help us envision a world beyond it.
Featured Image: Wall Mural right next to Bowerbird Bakeshop in Charlottesville, VA, image by Tom Mills, (CC BY-SA 2.0)
Rami Toubia Stucky is a PhD candidate at the University of Virginia and scholar of the music of the African diaspora, music of the Americas, commercial culture, intercultural exchange, and music and migration. Sometimes he composes/arranges jazz music and plays drums. He is currently writing a dissertation on the arrival of Brazilian bossa nova to the United States during the 1960s. He runs a personal and professional website dedicated mostly to talking about the songs his sister likes.
REWIND!…If you liked this post, you may also dig all this good stuff about sound studies pedagogy! Good luck with Fall semester, folks!:
The Sounds of Anti-Anti-Essentialism: Listening to Black Consciousness in the Classroom- Carter Mathes
Making His Story Their Story: Teaching Hamilton at a Minority-serving Institution–Erika Gisela Abad
Deejaying her Listening: Learning through Life Stories of Human Rights Violations– Emmanuelle Sonntag and Bronwen Low
Audio Culture Studies: Scaffolding a Sequence of Assignments– Jentery Sayers
Deep Listening as Philogynoir: Playlists, Black Girl Idiom, and Love–Shakira Holt
“Toward A Civically Engaged Sound Studies, or ReSounding Binghamton”–Jennifer Lynn Stoever
“Heavy Airplay, All Day with No Chorus”: Classroom Sonic Consciousness in the Playlist Project—Todd Craig
SO! Podcast #79: Behind the Podcast: deconstructing scenes from AFRI0550, African American Health Activism – Nic John Ramos and Laura Garbes
Listening to #Occupy in the Classroom–D. Travers Scott
SO! Podcast #71: Everyday Sounds of Resilience and Being: Black Joy at School–Walter Gershon
Sounding Out! Podcast #13: Sounding Shakespeare in S(e)oul– Brooke Carlson
A Listening Mind: Sound Learning in a Literature Classroom–Nicole Brittingham Furlonge
My Voice, or On Not Staying Quiet–Kaitlyn Liu
(Re)Locating Soundscapes of Schooling: Learning to Listen to Children’s Lifeworlds–Cassie J. Brownell
If You Can Hear My Voice: A Beginner’s Guide to Teaching–Caroline Pinkston
Mukbang Cooks, Chews, and Heals – David Lee
SO! Podcast #80: Refugee Realities Miniseries–Steph Ceraso
Sonic Lessons of the Covid-19 Soundscape
It’s understandable to resist reading or thinking about Covid in late-2021, even as the Delta variant’s new surges are making headlines around the world. Covid has surrounded and overwhelmed us for over a year, and many people’s reluctance to engage meaningfully with it at this time is fueled by feelings of fatigue, mental exhaustion, and frustration. However, I urge in this post that we have a continued responsibility to sustain our sonic engagement and listen to what the Covid-19 soundscape teaches us.
Covid-19, as most of us now know now, is a virus caused by the coronavirus strain SARS-CoV-2. While the symptoms of Covid-19 are many and varied, one symptom seemed most vital and censorious—a nagging and persistent dry cough that became referred to as the “Covid cough” in everyday vernacular. The Covid cough became an intrusive and yet all too familiar presence in the Covid soundscape—an isolated acoustic environment that allows us to study its characteristics. For instance, investigations within the Covid soundscape have studied the noise annoyances of traffic, neighbors, and personal dwellings; have recorded the quieting of the usually bustling streets of New York City; have researched whale stress hormones linked to less noise pollution in our ocean waters; and have analyzed the reception and aural imagery of sirens. I seek to add to this research by bringing the sounds of the Covid body (or a body perceived to have Covid) into the larger soundscape conversation.
It is of vital importance to attend to the Covid soundscape while we are still in it because the Covid soundscape is bound by time and place and is ever-changing. Once Covid is eradicated, our access to the sounds surrounding it disappear as well. So, I dwell in the soundscape where the Covid cough is still an everyday reality. With the Covid cough present in approximately sixty percent of Covid cases according to WebMD, the cough quickly became the virus’s warning bell, identifying who might be infected with the virus. In the early days of the viruses’ rapid spread in the United States, coughing became an acoustic red flag—a sign that danger could be near. So much about the virus and its spread was unknown, and the uncertainty heightened desires for control and reassurance. Because of this, we attended to coughing in ourselves and others, consciously and unconsciously, in ways we probably never had before.
All of this auditory attention focused on coughing is a process of listening. Different from hearing—perceiving sounds—listening requires attentiveness and consideration. Listening to sounds, as Ceraso states, “influences our feelings and behaviors as we move through the world” (176). I, like Eckstein and other sound scholars, insist that sound is an argument and that sounds have persuasive power. Sounds can evoke different responses from different people—perhaps your favorite song elicits painful memories for someone else. Listening then, can be personal. However, sound studies scholars know, and Covid-19 has amplified, that listening is also shaped by social and cultural contexts (Rice, “Listening”). During the pandemic, people listened to bodies in ways that were shaped by the news, the medical community, the culture, and the environment. While listening as a medical practice is used to diagnose and treat, the listening I refer to here is not one of compassionate care, but rather a practice of fear, surveillance, and othering.
For many people—in the United States, particularly white, hetero, cis-gendered, able-bodied, people—their bodily sounds came under social and cultural scrutiny for the first time——bringing up issues of autonomy and self-control. “It’s just allergies,” folks muttered while passing someone in the grocery store, just as a cough that could no longer be suppressed escaped their lips. Suddenly, as suspicious eyes were cast every which way, people felt compelled to disclose their medical histories to complete strangers in order to have their coughs—their bodily sounds—be deemed socially acceptable and their public presence allowable. Shildrick reminds us that bodies are leaky, but Western medicine and practice reinforce European-descended cultural teachings that our bodily boundaries should be secure (i.e. not leaky) and that otherness should be excluded. The “Covid cough” taught many of us for the first time that our bodies are leaky, noisy, and permeable, and they are not always under our command. Listening to our bodies took on an all-new meaning as we attended to our bodily sounds in hyper-vigilant ways.
Attending to the leaky, noisy nature of bodies, however, was certainly not new to everyone. Stoever’s The Sonic Color Line details the hypervigilance and rigid compliance long demanded of Black and brown bodies—often violently—by the white listening ear’s norms regarding “propriety” and personhood. Ehrick’s concept of the “gendered soundscape” thinks through surveillance in regard to female-presenting bodies and vocal gender. Casillas’s notion of “listening loud(ly)” while Chicanx, Martin’s Black feminist soundwalk methodology , and Blake’s discussion of the “gas station voice” many trans people take on to protect themselves from attack reminds us that the stakes for surveillance are higher at the intersection of race, gender, class, sexuality, accent, and citizenship status, but that resistance can also be also quite powerful.
For individuals with health conditions, impairments, or disabilities, too, concerns about control and disclosure are not recent issues, as their bodies have long been listened to in ways non-disabled bodies simply have not. For example, for a time after my mother had emergency surgery for colon cancer, her body required the use of a colostomy bag. One day she and I were shopping in a department store when a sales clerk heard my mother’s body leak (i.e. make sounds that we’ve been taught to believe are only acceptable in private spaces and bathrooms). The sales associate listened to my mother’s body in a way that bordered on disgust and looked at her in a way that beckoned my mom to justify her leaky, fallible body.
This kind of listening—the surveillance of others’ bodies—is used to regulate and control bodies, and is a long-standing tradition in disability history. For instance, St. Pierre highlights the embodied act of stuttered speech that is not only constructed by cultural norms but that challenges our cultural fantasy of the body as an invisible channel for communication and disrupts the disabled/able-bodied binary. Mills’s research on deafness and hearing technologies explores the irony and paradox that hearing aids and cochlear implants were invented to “treat” the invisible disability of deafness, but yet visibly mark their wearers. And while not explicitly writing of disabled bodies, Booth and Spencer contend that non-vocal bodily sounds are rhetorical and therefore create rhetorical challenges and provoke us into attempted management of the sounds our body produces. Individuals with impairments, diseases, and disabilities have long been listened to, scrutinized, and surveilled in these ways. Such listening is culturally bound and rooted in the ableist myth that bodies should be self-contained and controlled at all times.
As the Covid-landscape meant that our ability to visually surveil bodies was diminished due to masks, barriers, and plexiglass partitions, our impulse to sonically surveil became heightened. Thus, many of us listened differently. Our fears of being surveilled were heightened by the fear of the Other—in this case, the fear of being othered as unwell. Our anxiety about the Covid cough was attached to ableism and the horror of being perceived as sick because, as Davis states, the “nightmare of the body is one that is deformed, maimed, mutilated, broken, diseased” (Normalcy: Link 7). The Covid cough reminded all of us that we are not as self-controlled and autonomous as we would like to think, and that we are all capable of being–or of becoming–a dissed (diseased or disabled), othered body, if we are not already.
But what if we could revisit the Covid cough and consciously listen to it in other, less fear-driven ways? If we move from listening to the cough as a surveillance practice and situate our listening as a critical rhetorical practice–a practice that examines the relationship of discourse and power and advocates for social change–then we can begin to think about what the Covid cough can teach us. Novak and Sakakeeny claim that sound only becomes known through its materiality. The Covid cough is indelibly material and embodied; it requires lungs and airways, breath and mucus. The Covid cough, distinguishable from other coughs, was described similarly by medical professionals around the world, reminding us that while listening is a highly cultured act, our sound bodies are comprised of blood, bones, and organs—substance that tethers our listening practices to a material body. We are, as Eidsheim claims in Sensing Sound, interconnected in material terms: “we cannot exist merely as singular individuals” (20). The stuff and guts of our material bodies reminds us of our connectivity, of our shared humanity, of our oneness.
The sound of the Covid cough, then, assures us of our vulnerability—a vulnerability precipitated by our lived, material body. It is important to note that not all individuals have been equally vulnerable. Individuals who are immunocompromised and essential workers, for instance, were much more susceptible to being exposed to the Covid-19 virus, as was anyone unable to work to home and many Black and brown Americans made more vulnerable by years of racist neglect by the nation’s health care system. But, still, no one is invincible. The sounds of the Covid-19 soundscape reify this truth and reinforce that through our material bodies, we are interconnected; we are all sound, and sounding, bodies.
Covid-19 brought, and is still bringing, daily horrors. The sounds of the Covid-19 soundscape are not yet absent from our consciousness or our communities. My hope is that by re-immersing ourselves into its soundscape, we can continue to remember that our fight against Covid-19 is a collective one and that we all have a shared responsibility toward our fellow humans. It is also important for sound studies to think critically and rhetorically about normalized listening practices and how those practices shape cultural understandings of what it means to be sick or disabled. Listening is not only an embodied practice; it also has bodily implications. While the Covid-19 soundscape heightened our awareness of our own vulnerability and, for some, their fears of “the other”—and (hopefully) some reflexivity on how one’s own listening can drive practices of othering—it also reassured many of our connectivity, for better or worse.
We remember those whose lives were lost to Covid-19. We listen to honor them and we listen to learn. . .and hopefully we can listen to one another with renewed empathy to build new collectivities that will forever change the Covid soundscape, along with the many other intersecting inequities that collectively brought us here too.
Featured Image: Coronavirus, Playground on Lockdown, Sheffield, UK, Image by Tim Dennell (CC BY-NC 2.0)
Sarah Mayberry Scott (Ph.D., University of Memphis) is Assistant Professor of Communication Studies at Arkansas State University in Jonesboro, Arkansas. Her research centers on representations and rhetorics of deafness. Scott is particularly interested in how sound impacts the Deaf community and how multi-modal literacies can be of particular interest and utility. She explores these issues in her works, “Re-Orienting Sound Studies’ Aural Fixation: Christine Sun Kim’s ‘Subjective Loudness,’” (2017), “Disability Gets Dissed: How Listening Rhetorically with Cultural Humility Amplifies the Concerns of Disability Culture,” (2021), and “Toward a More Just Rhetorical Criticism Through Situated Listening” (in press).
REWIND! . . .If you liked this post, you may also dig:
my mother’s voice, my father’s eye, and my other body: the sound of deaf photographs— Cara Cardinale
SO! Reads: Steph Ceraso’s Sounding Composition: Multimodal Pedagogies for Embodied Listening--Airek Beauchamp
SO! Podcast #79: Behind the Podcast: deconstructing scenes from AFRI0550, African American Health Activism – Nic John Ramos and Laura Garbes
Queer Timbres, Queered Elegy: Diamanda Galás’s The Plague Mass and the First Wave of the AIDS Crisis– Airek Beauchamp