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SO! Amplifies: Cities and Memory

Document3SO! Amplifies. . .a highly-curated, rolling mini-post series by which we editors hip you to cultural makers and organizations doing work we really really dig.  You’re welcome!

Inspired by how sound and memory interact, Cities and Memory is a sound program with the aim of “remixing the world, one sound at a time,” existing on the (already quite blurred) line between documentary field recording and sound art.

Its primary manifestation is an online global sound map, on which every location boasts two sounds, the “city” and the “memory.” The “city” sound is the faithful, documentary field recording capturing that place at that time, as it existed and was heard. The “memory” sound is a reimagined, remixed, reinterpreted version of that sound: everything from oral reconstructions, full-on techno tracks built around a field recording, ambient reimaginings, and all the points in between, as summarized in this roundup of creative approaches from the site.  The reimagined sounds represent how sound is remembered and experienced differently by each individual, and explore what happens in that magical period between sounds being physically experienced and their being mentally processed, interpreted, and above all felt.

Starting from that basic premise, Cities and Memory has collected more than 600 sounds from around the world in just over a year, with more than 100 artists, musicians, field recordists and sound enthusiasts contributing anything from a field recording snatched on a mobile phone through to a complete musical reconstruction.

Over recent months, Cities and Memory has expanded with a series of projects each exploring a different avenue or window onto sound that has been opened up. For instance, last November saw #HamburgSounds, an ambitious project to sound map the vast city of Hamburg, Germany and to reimagine its sounds. A four-day recording session garnered enough recordings for forty sound artists each to give their take on a different aspect of Hamburg’s sounds and what they meant to them. The results were symbolically released over a 24-hour period, representing a day in the city’s life, and in the memories and imagination of its citizens.  For more sounds from Hamburg, click here.

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This year also saw a project using Brian Eno and Peter Schmidt’s Oblique Strategies cards as creative direction for reimagining field recordings. The reimagined sounds that came from more than 100 different creative strategies employed in the project were even more diverse than its locations, which covered everything from jungle in Thailand and Shanghai temples to the urban centres of Chicago, New York and London. Spectrum analysis, musical cryptograms, working simultaneously with artists in different countries, even TripAdvisor reviews(!) – every creative sonic technique in the book seems to have been used in one way or another.

The latest project, called Quiet Street, takes the form of a simultaneous digital and physical exhibition, reimagining the sounds of the city of Bath as part of its Fringe Arts Bath Festival.  The physical installation presents two sides of sonic memory – first, the documentary field recording of a location in Bath, and second the reimagined, or ‘memory’ version of the sound. The audience can navigate between two sonic ‘versions’ of Bath simultaneously on different sides of the space. One side broadcasts the “city” sound from a location, the other the matching “memory” sound, a remix or reinterpretation of the field recording, time-synced so that the sets of sounds shift in and out of one another in unison. The listener chooses – by his or her own physical proximity – to experience freely the two sound worlds.

Poster-3-small-724x1024 Visit the physical installation of Quiet Street  at Fringe Arts Bath Festival,                                         22 May 2015 - 7 June 2015 at 8/9 New Bond Street Place, Bath

Visit the physical installation of Quiet Street at Fringe Arts Bath Festival,                              22 May 2015 – 7 June 2015 at 8/9 New Bond Street Place, Bath

As the “city” and “memory” sounds are precisely time-synced in the installation, an additional creative challenge for the artists was to create reimagined version the same length as the source field recording. More importantly, they also needed consider not just how the reimagined sound stood on its own, but how it would live simultaneously in the same space as the field recording, creating a direct tension between “real” documentary sounds and the memory of those sounds in the same space.

The digital exhibition of Quiet Street allows the sounds to be explored through a map interface.  It also allows listeners to simulate the installation experience with a series of installation mixes, presenting the field recording and reimagined sound on opposite sides of the stereo field. You can access playlists here and here as well as download the album documenting the event here.

As a curator, the most exciting thing to me is that the central idea behind Cities and Memory is so open; there are almost infinite possibilities for its application. A new angle on sound, place or memory can bring up a new project at any point, and every contributor brings their own experience and interpretation.

In the course of exploring hundreds of field recordings, examining them in detail and finding a creative angle from which to reinterpret them, I’ve developed a new appreciation not just of field recording as a practice, but of how to listen to whichever environment I find myself in. It’s given me a new perspective on sound and on music, and how utterly blurred the lines are between the two. I listen very differently to the world now.  As Cities and Memory continues to grow, I hope many others will too.

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Stuart Fowkes is the creator and curator of Cities and Memory, producing a large number of the source field recordings and reimagined ‘memory’ versions himself, as well as curating the project as a whole. Quiet Street runs from 22 May to 7 June at 8/9 New Bond Street Place, Bath, as part of Fringe Arts Bath, and digitally at www.citiesandmemory.com/quietstreet. Find out more about Cities and Memory and how to contribute: http://citiesandmemory.com/what-is-cities-and-memory-about/

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That Infernal Racket: Sound, Anxiety, and the IBM Computer in AMC’s Mad Men

[Warning: Spoilers Ahead for Folks Not Caught Up with Season 7, Episode 5!]

In one of the more memorable – and squirm-inducing – scenes of this season of AMC’s Mad Men, brilliant but eccentric copywriter Michael Ginsberg (Ben Feldman) presents his colleague, agency copy chief Peggy Olsen (Elisabeth Moss) with his own severed nipple, placed carefully in a gift box. Ginsberg explains to the understandably horrified Peggy that the gift is both a token of his affection and a means of relieving pressure caused by the arrival of Sterling, Cooper & Partners’ (SC&P) newest acquisition: a humming, room-sized IBM System/360 mainframe computer. Explaining his enmity for the machine and his increasingly erratic behavior, Ginsberg tells Peggy that the “waves of data” emanating from the computer were filling him up, and that the only solution was to “remove the pressure” by slicing off his “valve.”

The arrival of the IBM 360 in the idealized 1960s office space inhabited by Mad Men is obviously an unsettling presence – and not only for Ginsberg. Since its debut in Episode 4, commentators (e.g. WaPo’s Andrea Peterson, Slate’s Seth Stevenson) have meditated on the heavy-handed symbolism surrounding the machine – both in terms of its historical significance and its implications for plot and character development. Typically cued through noise (or lack thereof), it is worth reflecting upon the role of sound in establishing the computer as a source of disruption. Between the pounding and screeching of installation and the drone of the completed machine’s air conditioner and tape reels, the sonic motifs accompanying the computer underline tensions between (and roiling within) SC&P staffers grappling with the incipient digital age. Likewise, the infernal racket produced by the installation and operation of the IBM 360 adds an important dimension to the tensions resulting from its presence, which can be read as allegories for the complexities and contradictions of our relationship with technology.

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The tone of the conflict is set even before we meet the IBM 360 toward the end of Episode 4: The Monolith – a reference to Kubrick’s 1968 classic 2001: A Space Odyssey (Slate’s Forrest Wickman ably discusses the references). Like the unnerving silence used with such great effect in that film, the absence of sound frames our first encounter with the computer – or at least its promise. Early in the episode, Don Draper (Jon Hamm), newly rehabilitated from his forced exile from the agency, arrives one morning at SC&P to find the office deserted. The ghostly sequence is clearly meant to symbolize Draper’s detachment from the firm. But as the episode progresses and tensions mount over the possibility that the IBM 360 will render jobs obsolete, the desolate office suggests a more ominous meaning – a once lively space muted by cold, impersonal automation.

In following scenes, successive stages of mainframe installation are marked by convergences of conflict and cacophony. First, there is the din of the creative team as they evacuate their beloved lounge – now earmarked as computer space – and during which a distraught Ginsberg projects his indignation onto art director Stan Rizzo, who appears more accepting. “They’re trying to erase us!” Ginsberg exclaims bitterly. Later, Draper lounges on his office couch as a clop clopping of hammers outside signifies tangible change. As if this weren’t enough of a distraction, two men in the corridor begin to chat loudly over the noise. Going out to investigate, Draper strikes up a conversation with one of the men, Lloyd Hawley, installation supervisor and founder of a small technology company competing with IBM. “Who’s winning?” Draper asks innocently, “who’s replacing more people?” Clearly irritated by Draper’s tone, Harry Crane – SC&P media director and the computer’s lead cheerleader – offers Draper a condescending apology for the loss of his “lunchroom,” assures him the change was “not symbolic.” “No, it’s quite literal,” Draper retorts. Unabated, the pounding and screeching of construction work emphasizes his point.

For the remainder of the episode, the raucous noise of construction acts as a leitmotif underscoring tensions between characters – between Peggy and Lou Avery (Draper’s priggish replacement at creative director), and between Draper and the interloper Lloyd. Finally, the end of construction is punctuated by a return to silence, as Peggy arrives one morning to see workers glide mainframe components noiselessly into the office.

Mad Men Logo. Used under the auspices of fair use for identification and critical commentary.

Mad Men Logo. Used under the auspices of fair use for identification and critical commentary.

With this emphasis on technology as a source of symbolic, physical, and sonic disruption, Matthew Weiner and the creators of Mad Men draw upon a rich literary tradition. A relevant example contemporaneous with the show’s “present,” is literary critic Leo Marx’s 1964 text The Machine in the Garden, which examines the complicated relationships between a “pastoral ideal” and technological progress within American literature and popular imagination. Marx’s analysis reveals that sound is often used to convey the disruptive presence of technology within the bucolic landscape of the American continent. In Hawthorne’s Sleepy Hollow for example, it is the interrupting shriek of a locomotive whistle that breaks the author’s harmonious reverie: “Now tension replaces repose: the noise arouses a sense of dislocation, conflict, and anxiety” (15). In the decidedly un-pastoral modern office space, the noise of the computer installation nevertheless signifies a momentous social change and irrevocable loss. Picking out these tensions has always been one of the show’s strengths – whether it is the computer, Draper’s double identity, or the quiet endurance of women to the misogyny of midcentury work and domestic life.

Change, however, has significant consequences for Ginsberg, the young copywriter and Holocaust survivor who, as CBS’s Jessica Firger observes, has been deteriorating psychologically for some time. The proximity of the IBM 360, and the incessant drone of its mind-controlling waves eventually puts him over the edge. As Draper and Peggy enter the office early in Episode 5, Ginsberg glowers into the room housing the IBM 360. “Stop humming, you’re not happy!” he explodes. As Peggy attempts to soothe her colleague, our perspective shifts to look out at them from inside the glass-encased computer room. From here, the mainframe’s ambient noise muffles Peggy’s words, suggesting isolation between human and non-human. This play of speech and silence reoccurs later in the episode as Ginsberg, working alone on a Saturday with tissues wedged in his ears, spies Lou Avery and SC&P partner Jim Cutler inside the computer room, their voices made inaudible by the droning computer in a delicious homage to 2001 (see Vulture’s amusing gif). But the noise is clearly affecting Ginsberg. “It’s that hum at the office! It’s getting to me!” he tells Peggy later that evening. He even claims the computer has affected his sexuality.

Ginsberg’s noise complaints would have resonated in 1969 New York. In November of that year, the New York Times ran a feature on the city’s nerve-shattering noise pollution, calling it a “slow agent of death.” In addition to the myriad construction projects, subways, car horns, jet planes, and standing machinery populating the city soundscape, office workers found scant respite indoors where phones, air conditioners, “computers and typewriters and tabulators” whirred, whined, and clacked throughout the day. The article went on to report that scientists studying the impact of prolonged noise exposure on the human body had concluded a variety of ill effects on the heart and nervous system. Though no connection was made between computers and sexuality (as Ginsberg claimed), the article reported that laboratory rats under prolonged noise exposure had indeed “turned homosexual,” an opinion that underlined deterministic associations between sexuality, psychological disorder, and external stimuli.

An advertisement for the IBM 360. Borrowed from Wikimedia Commons.

An advertisement for the IBM 360. Borrowed from Wikimedia Commons.

As SO! editor Jennifer Stoever-Ackerman has argued, noise in midcentury New York also signified a sonic-racial politics, in which the mainstream “listening ear” recoiled at the “noise” created by Black and Puerto Rican others. In terms of Mad Men’s computer however, it is technology, economic anxiety, and mental illness, rather than ethnicity that frames sonic disruption. The basis of these tensions are similar however, and various interactions with SC&P’s IBM 360 demonstrate, as Stoever-Ackerman writes in SO!, “the ways in which Americans have been disciplined to consider some sounds as natural, normal, and desirable, while deeming alternate ways of listening and sounding as aberrant [and] dangerous.” Though similar, the conflict with technology on Mad Men does not suggest a clear us/them, or us/”it” binary. The banging of construction may be at first antagonistic, but it’s finite – eventually the computer is normalized within the SC&P office space to the extent that Peggy chides Ginsberg’s exasperation in Episode 5 by insisting “it’s just a computer!” Ginsberg’s reaction is more complex however, implicating a contradictory relationship with technology: once fully installed, has the droning computer become “natural, normal, and desirable” despite previous ambivalence? Is the keen awareness and anxiety towards technology symbolized through Ginsberg (albeit in a extreme form) suggested as the “aberrant” listening practice, or could it be Peggy’s apparent acceptance?

Like most cultural texts set in the past, it is possible to read Mad Men allegorically, as suggesting a certain ordering of meaning and values. From the perspective of those who have long since domesticated computers, the controversies and tropes activated by SC&P’s IBM 360 might strike us as familiar, even quaint. As the sociologist Bruno Latour has argued however, we would be wise to consider how technology exerts a kind of social agency that structures and impacts our daily lives. As historical symbolism, the sounds and noises of the IBM 360 on Mad Men should remind us that technological progress is not teleological, but a struggle over meaning in which anxieties (about jobs, mind-control, surveillance, subjectivity, etc.) may be variously accommodated, suppressed, or dismissed as irrational.

Featured image: An IBM 360 Mainframe. Borrowed from Wikimedia Commons CC 2.0

Andrew J. Salvati is a Media Studies Ph.D. candidate at Rutgers University. His interests include the history of television and media technologies, theory and philosophy of history, and representations of history in media contexts. Additional interests include play, authenticity, the sublime, and the absurd. Andrew has co-authored a book chapter with colleague Jonathan Bullinger titled “Selective Authenticity and the Playable Past” in the recent edited volume Playing With the Past (2013)and has written a recent blog post for Play the Past titled The Play of History.”

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“DIY Histories: Podcasting the Past” -Andrew J. Salvati

“The Noise of SB 1070: Or Do I Sound Illegal to You?”– Jennifer Stoever-Ackerman

“DIANE… The Personal Voice Recorder in Twin Peaks” -Tom McEnaney

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